Anais Sariego
Influencer Marketing Manager
Miami, Florida, United States
Professional Overview
Anais Sariego is an experienced Influencer Marketing Manager with a proven track record of driving impactful campaigns and building influential brand partnerships. With a diverse background spanning marketing research, social media, and recruiting, Anais brings a unique, well-rounded perspective to her work in the influencer marketing space.
Experience Summary
Current Role
As the Influencer Marketing Manager at Aroma360, Anais is responsible for developing and executing comprehensive influencer strategies to elevate the brand's online presence and reach new target audiences. She leverages her strong relationships with industry-leading creators to negotiate partnerships that deliver measurable results, including a 22% increase in social media engagement and a 17% uptick in website traffic for Aroma360's recent holiday campaign.
Career Progression
Prior to her current role, Anais served as an Influencer Account Coordinator at Aroma360, where she honed her skills in influencer outreach, campaign management, and performance tracking. Before joining the Aroma360 team, she gained valuable experience as an IT Recruiter and Account Manager at Insight Global, a Marketing Research Associate at CBRE, and a Social Media Marketing Specialist at Staff Pro Workforce Solutions. Anais' multifaceted professional background has equipped her with a well-rounded skillset and a unique perspective on the evolving landscape of influencer marketing.
Academic Background
Anais holds a Bachelor of Arts degree in Marketing from the University of Miami, where she graduated cum laude and was recognized for her outstanding academic achievements.
Areas of Expertise
- Influencer Relationship Management
- Campaign Strategy and Execution
- Performance Tracking and Optimization
- Social Media Marketing
- Stakeholder Collaboration
- Project Management
Professional Impact
Through her work at Aroma360, Anais has been instrumental in elevating the brand's online presence and driving meaningful engagement with its target audience. Her strategic partnerships with influential creators have contributed to a 35% increase in social media followers and a 27% boost in website conversions over the past year. Anais is also an active member of the Miami Marketing Association, where she shares her expertise and collaborates with industry peers to identify emerging trends and best practices.
Conclusion
With her versatile background, data-driven approach, and proven track record of success, Anais Sariego is a driven and accomplished Influencer Marketing Manager poised to make a lasting impact in the dynamic world of digital marketing. Committed to continuous learning and innovation, Anais is well-equipped to help brands navigate the ever-evolving influencer landscape and achieve their strategic objectives.