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Anastasia Hansen

Founder, Content Creator

Anastasia Hansen


Company: It's Not Hou It's Me

Summary


Anastasia Hansen is a seasoned blogger and content creator based in Houston, Texas. She is the founder and driving force behind the popular blog, It's Not Hou It's Me. Hansen's platform has captured millions of views and continues to be a vital resource for locals and visitors interested in Houston's latest events, dining spots, fitness studios, cultural activities, and travel narratives.

Career Highlights and Experience


  • Founder and Author at It’s Not Hou It's Me:

  • Launched in November 2014 as a passion project, it evolved into a prominent Houston-based blog celebrating its 5th anniversary in 2019.

  • Specialized in a diverse array of topics, including food recommendations, travel guides, cultural events, and local happenings in Houston.


  • Notable Contributions:

  • Authored hundreds of articles, attracting significant readership both locally and globally.

  • Particularly passionate about travel series, documenting highlights from trips across the US, Europe, Asia, and Africa.

  • Partnered with various entities including hotels, airlines, car dealers, tourism bureaus, grocery stores, and retailers, showcasing the best of Houston and beyond.


  • Media Presence:

  • Regular contributor to Houston television programs, discussing city events and lifestyle tips. Frequent guest appearances on platforms like KHOU's Great Day Houston.


Recent Publications


  • The Best Beaches Near Houston (April 15, 2024)

  • 15+ Amazing Vegetarian Meals in Houston (November 6, 2023)

  • The Best 30th Birthday Party Ideas in Houston (November 6, 2023)

  • 10+ Houston Venues for the Perfect Baby Shower or Wedding Shower (August 2, 2023)

  • Marriott Med Center/Museum District: The Perfect Houston Staycation (February 19, 2023)


Background and Personal Interests


  • Early Career: Began her career in management consulting in 2014 and soon transitioned into full-time blogging.

  • Personal Life: Known for her extensive travel, visiting all 50 U.S. states and nearly 40 countries.

  • Hobbies: Enjoys swimming and water polo, which were significant parts of her life through college.


Challenges and Growth


  • encountered early learning curves, including defining the blog's voice and understanding audience needs.

  • Navigated the evolving role of social media in content creation and revenue generation.

  • Addressed partnership dynamics with co-founder Natalie, overcoming differences in content focus and business strategies.


Contact Information



  • Email: anastasia@itsnothouitsme.com






Key Insights for Sales Outreach


Anastasia Hansen's extensive network and deep involvement in promoting Houston's lifestyle elements make her a crucial influencer in the region. Her expertise in travel, food, cultural events, and personal connections with local businesses position her as an ideal partner for collaborative marketing efforts aimed at Houston's diverse and dynamic audience.