Andrew Holland
Director of SEO
Professional Overview
Andrew Holland is an experienced Digital Marketing professional with a strong focus on Search Engine Optimization (SEO). As the Director of SEO at JBH, he is responsible for leading the company's SEO strategy and driving organic traffic growth for its diverse client portfolio.
Experience Summary
Current Role
In his current role as Director of SEO at JBH, Andrew is responsible for developing and implementing comprehensive SEO strategies to improve search engine visibility and drive sustainable organic growth for the agency's clients. He oversees a team of SEO specialists, manages complex SEO projects, and collaborates closely with cross-functional teams to ensure seamless execution and measurable results.
Career Progression
Prior to his current position, Andrew served as the Head of Organic at Embryo, where he spearheaded the agency's SEO initiatives and delivered significant improvements in organic search performance for various clients. Before transitioning to the digital marketing industry, Andrew spent nearly two decades as a Police Constable with Staffordshire Police, where he developed strong problem-solving and analytical skills.
Academic Background
Andrew holds a Bachelor's degree in Business Administration from the University of Manchester, where he specialized in Digital Marketing and e-Commerce.
Areas of Expertise
- Search Engine Optimization (SEO)
- Keyword research and content optimization
- Technical SEO audits and implementation
- Local SEO and citation management
- Link building and off-site optimization
- Analytics and performance reporting
- Cross-functional team leadership and collaboration
Professional Impact
During his tenure at Embryo, Andrew successfully led the SEO strategy for a major retail client, resulting in a 35% increase in organic traffic and a 28% boost in conversions. He has also been recognized for his contributions to the digital marketing industry, having spoken at several industry conferences and published articles in respected industry publications.
Conclusion
With his extensive experience in SEO and a proven track record of driving measurable results, Andrew Holland is a valuable asset to the JBH team. His deep technical expertise, combined with his strong leadership skills and collaborative approach, positions him as a trusted advisor to the agency's clients, helping them navigate the ever-evolving landscape of search engine optimization.