Andrew Perry, CEO at PREPD
Andrew Perry is currently the Chief Executive Officer (CEO) at PREPD Hydration, a company focused on advanced hydration solutions. He brings a robust leadership background in the health and fitness industry to his role at PREPD.
Professional Background
- PREPD Hydration (CEO): Andrew currently leads PREPD Hydration, a company that utilizes groundbreaking science to improve fluid absorption by up to 39%. His responsibilities include driving innovation, promoting global potential, and ensuring community involvement. Under his leadership, PREPD recently introduced Advantage+, a fruit-based liquid breakfast aimed at revolutionizing hydration, especially for kids' lunch boxes.
- Preserve Health (CEO): Since September 2019, Andrew has also held the CEO position at Preserve Health. Prior to his current roles, he was a Director at EFM Health Clubs Australia starting from December 2013.
- Franchise Recruitment Manager (SA/NT) at Aussie (September 2018 - September 2019): Andrew managed recruitment and support for franchisees in South Australia and the Northern Territory.
- National Sales Manager at VIP Home Services Australia (August 2008 - December 2013): His roles included overseeing national sales strategies and driving business growth.
- Business Development Manager at EFM Health Clubs - Corporate (December 2006 - July 2008): Focused on franchise support, profitability training, and customer satisfaction along with developing advertising campaigns.
Education
- Certificate of Graduation in Entrepreneurship/Entrepreneurial Studies (2022): Department for Industry, Innovation and Science.
- Graduate Certificate in Franchising (2011-2013): Griffith University.
- Casterton Secondary College (1992-1997).
Key Achievements and Initiatives
- Innovation in the Hydration Market: Andrew emphasizes PREPD’s unique capabilities that enhance hydration efficiency, beneficial for sports, work, and active lifestyles.
- Strategic Expansion: He has steered the company to extend its market across various Australian states, including Victoria, South Australia, Western Australia, Tasmania, and the Northern Territory.
- Thought Leadership in Hydration Science: Frequently featured in podcasts and interviews, Andrew disseminates knowledge about hydration science. He has appeared on the Sports Geek podcast and The Run Smarter podcast.
- Product Development: Under Andrew’s leadership, PREPD has developed innovative products like Advantage+, showcasing the company’s commitment to health and hydration.
Professional Characteristics
Andrew is described as an organised and inspiring leader, who is driven and passionate about his work and the people around him. This is reflected in his strategic direction and operational growth achievements at PREPD and his previous organizations.
Online Presence
Andrew maintains a visible online presence via LinkedIn, where he shares updates about PREPD’s advancements and his professional insights. Notable LinkedIn posts include:
- PREPD Hydration Taste Test at CORE Innovation Hub (April 17, 2023)
- Advantage+ Product Launch (January 30, 2024)
- PREPD’s Global Potential and Innovation Efforts (Multiple posts throughout 2023-2024)
Relevant Links:
- [Andrew Perry on LinkedIn](https://www.linkedin.com/posts/andrew-perry-50413a14)
- [PREPD Hydration](https://www.prepd.com.au)
- [Podcast Interview with Sports Geek](https://sportsgeekhq.com/podcast/andrew-perry-prepd/)
Andrew Perry’s extensive experience in leadership roles, his focus on innovation, and his dedication to advancing hydration science position him as a significant influencer in the health and fitness industry. Through strategic initiatives and product development, he continues to push the boundaries of what PREPD Hydration can achieve.
