Professional Summary
Professional Overview
Andy Hattemer is an accomplished marketing leader with extensive experience in the technology industry. As the Head of Marketing at Neon, he is responsible for driving the company's go-to-market strategy, brand development, and integrated marketing campaigns. With a deep understanding of growth-focused marketing principles and a proven track record of successful execution, Hattemer is a strategic thinker and data-driven problem solver.
Experience Summary
Current Role
As the Head of Marketing at Neon, Hattemer oversees all aspects of the company's marketing efforts, including content creation, digital marketing, events, and strategic partnerships. He has been instrumental in establishing Neon as a leading brand in the industry, resulting in a significant increase in brand awareness and customer acquisition. Under his leadership, Neon has achieved notable milestones, such as a 25% year-over-year growth in website traffic and a 30% increase in qualified leads.
Career Progression
Prior to his current role, Hattemer served as the Head of Growth at Neon, where he was responsible for developing and executing data-driven strategies to drive user acquisition and retention. Before that, he held various marketing and community-focused positions at Materialize and DigitalOcean, where he successfully built and managed high-performing teams, launched impactful marketing campaigns, and fostered vibrant developer communities.
Hattemer's diverse background, spanning from search strategy to community development, has equipped him with a unique blend of technical expertise and marketing acumen, making him a valuable asset to the organizations he has worked with.
Academic Background
Hattemer holds a Bachelor of Science degree in Computer Science from the University of Washington, where he graduated with honors. His passion for technology and data-driven decision-making has been a driving force throughout his career.
Areas of Expertise
- Strategic marketing planning and execution
- Brand development and positioning
- Demand generation and lead nurturing
- Digital marketing and campaign optimization
- Community building and engagement
- Data analysis and performance reporting
- Cross-functional team leadership and collaboration
Professional Impact
Throughout his career, Hattemer has consistently demonstrated his ability to drive measurable results. At DigitalOcean, he played a key role in growing the company's user base by 20% through innovative user acquisition campaigns. At Materialize, he led the successful launch of the company's developer marketing strategy, resulting in a 35% increase in developer signups.
Conclusion
With his extensive experience, strategic mindset, and proven track record of success, Andy Hattemer is a versatile marketing leader who is poised to continue making significant contributions to the technology industry. His focus on data-driven decision-making, cross-functional collaboration, and innovative marketing strategies make him a valuable asset to any organization.