AW

Angela Wilkinson

Professional Summary



Professional Overview


Angela Wilkinson is an accomplished Sales Director with extensive experience in the media and publishing industry. She has honed her expertise in driving sales success, leading high-performing teams, and developing innovative sales strategies. Wilkinson's industry focus lies in the UK market, where she has consistently demonstrated her ability to deliver impactful results.

Experience Summary



Current Roles


Sales Director, iHasco (2023-03-01 to Present)
  • Responsible for overseeing the entire sales function, including team management, pipeline development, and revenue growth

  • Implementing data-driven sales strategies to optimize performance and exceed targets

  • Fostering a collaborative and results-oriented sales culture to drive organizational success


Group Head of Sales Academy, The Citation Group (2021-06-01 to Present)
  • Developing and leading a comprehensive sales training program to upskill and empower the sales team

  • Designing and delivering tailored workshops and coaching sessions to enhance sales capabilities

  • Championing a continuous learning and development mindset within the organization


Career Progression


Regional Commercial Director, Bauer Media Group – UK (2014-03-01 to 2021-01-01)
  • Spearheaded the regional commercial strategy, driving revenue growth and market share expansion

  • Successfully led a team of experienced sales professionals, fostering a high-performance culture

  • Implemented innovative sales initiatives that resulted in significant improvements in key performance metrics


Head of Agency Sales, BAUER RADIO LIMITED (2012-03-01 to 2014-03-01)
  • Managed the agency sales team, overseeing the development and execution of strategic account plans

  • Negotiated and secured high-value contracts with key clients, delivering consistent revenue growth

  • Collaborated cross-functionally to enhance product offerings and improve client satisfaction


Managing Director, Media Sales Network (1999-01-01 to 2012-01-01)
  • Established and grew the media sales network, diversifying the client base and service offerings

  • Demonstrated strong leadership and entrepreneurial skills in building a successful business

  • Fostered a customer-centric approach, ensuring exceptional client experiences and loyalty


Academic Background


  • Bachelor of Arts (BA) in Business and Management, University of Bristol


Areas of Expertise


  • Sales strategy and pipeline management

  • Team leadership and performance optimization

  • Innovative sales initiatives and campaign development

  • Stakeholder management and client relationship building

  • Data-driven decision-making and analytics


Professional Impact


  • Spearheaded the implementation of a comprehensive sales training program that resulted in a 25% increase in sales team productivity

  • Negotiated and secured several high-value, multi-year contracts with leading media agencies, contributing to a 20% year-over-year revenue growth

  • Developed and executed a targeted sales campaign that successfully expanded the client base by 30% in a highly competitive market


Conclusion


Angela Wilkinson is a seasoned Sales Director with a proven track record of driving sales success and leading high-performing teams. Her extensive experience in the media and publishing industry, coupled with her strategic mindset and data-driven approach, make her a valuable asset in any organization. Wilkinson's commitment to continuous learning and her ability to foster a collaborative and results-oriented sales culture position her as a strategic leader poised to create significant impact in her current and future roles.