Angelique Lettich
Director, Performance Marketing
Professional Overview
Angelique Lettich is an accomplished marketing professional with extensive experience in eCommerce, digital performance marketing, and brand strategy. As the Director of Performance Marketing at SmartyPants Vitamins, she leverages her expertise to drive innovative, data-driven campaigns that maximize customer acquisition and engagement.
Experience Summary
Current Role
As the Director of Performance Marketing at SmartyPants Vitamins, Angelique is responsible for overseeing the company's digital marketing strategies and initiatives. In this role, she develops and implements successful performance marketing campaigns across various channels, including search, social media, and affiliate marketing. Angelique's leadership has been instrumental in driving revenue growth and enhancing the company's digital presence.
Career Progression
Angelique's career trajectory has been marked by progressive roles in the eCommerce and marketing industry. Prior to her current position, she served as an eCommerce Consultant at Leg Avenue and a Marketplace Consultant at Ingrid & Isabel, LLC, where she provided strategic guidance and optimization solutions to clients. Angelique also held the role of Director of eCommerce at Costume Kingdom, where she spearheaded the company's digital transformation and achieved significant revenue growth.
Academic Background
Angelique holds a Bachelor's degree from a reputable university, where she specialized in Marketing and Communications. Her academic achievements and coursework have provided a solid foundation for her career in the marketing and eCommerce industries.
Areas of Expertise
- Digital performance marketing
- Ecommerce strategy and optimization
- Multichannel campaign management
- Data analysis and reporting
- Conversion rate optimization
- Brand building and positioning
Professional Impact
Throughout her career, Angelique has demonstrated her ability to drive measurable results for the organizations she has served. At SmartyPants Vitamins, she has been instrumental in developing and implementing successful performance marketing campaigns that have led to a significant increase in customer acquisition and revenue growth. Angelique's industry expertise and innovative thinking have positioned her as a valuable asset in the eCommerce and marketing landscape.
Conclusion
With a proven track record of success in the performance marketing and eCommerce industries, Angelique Lettich is a strategic and results-driven professional. In her current role as the Director of Performance Marketing at SmartyPants Vitamins, she continues to push the boundaries of digital marketing, delivering impactful campaigns that drive business growth and enhance the company's online presence.
