Angellica Ceballos
Vice President, Product Development | New York, New York, United States
Professional Overview
Angellica Ceballos is an accomplished Vice President of Product Development with extensive experience in the cosmetics and beauty industry. She specializes in leading cross-functional teams to drive innovative product development, from ideation to launch. Angellica's expertise spans scientific research, formulation, and product life cycle management, enabling her to translate market trends into successful, high-quality products.
Experience Summary
Current Role
As the Vice President of Product Development at Moroccanoil, Angellica is responsible for overseeing the entire product development process, from concept to commercialization. She leads a team of experienced chemists, formulators, and product managers to develop cutting-edge hair care and beauty products that meet the evolving needs of the brand's global customer base. Angellica's strategic vision and collaborative approach have been instrumental in strengthening Moroccanoil's market position and driving the company's growth.
Career Progression
Angellica's career trajectory has been marked by progressive leadership roles in the cosmetics industry. Prior to her current position, she served as the Senior Director of Product Development at Moroccanoil, where she played a pivotal role in expanding the brand's product portfolio and enhancing operational efficiency. Before that, Angellica held Director of Product Development positions at leading beauty brands such as amika, Eva NYC, and Heat Makes Sense, Inc., where she demonstrated her ability to identify market trends, develop innovative formulations, and launch successful products.
Angellica began her career as a chemist at L'Oréal, where she honed her technical expertise and gained valuable insights into the product development process. Her strong scientific background, combined with her business acumen and leadership skills, have been instrumental in her career progression and the delivery of impactful results for the companies she has served.
Academic Background
Angellica holds a Bachelor of Science degree in Chemistry from Saint Peter's University, where she graduated with honors. Her academic pursuits, including research assistant roles and laboratory experience, have provided a solid foundation for her work in the cosmetics and beauty industry.
Areas of Expertise
- Cosmetic product development and formulation
- Innovative hair care and beauty product design
- Cross-functional team leadership and collaboration
- Market trend analysis and consumer insights
- Strategic planning and new product commercialization
- Regulatory compliance and quality assurance
Professional Impact
Under Angellica's leadership, Moroccanoil has successfully launched several industry-leading hair care products, including the brand's signature Argan Oil Treatment, which has become a global best-seller. Angellica has also spearheaded the development of the company's sustainable product line, aligning with emerging consumer preferences and environmental sustainability initiatives. Her contributions have been instrumental in strengthening Moroccanoil's brand reputation and driving the company's growth in the highly competitive beauty market.
Conclusion
Angellica Ceballos is a seasoned and innovative Vice President of Product Development who has demonstrated a proven track record of success in the cosmetics and beauty industry. Her technical expertise, strategic vision, and collaborative leadership style have enabled her to drive the development and launch of high-performing, market-leading products that cater to the evolving needs of consumers. Angellica's commitment to excellence and her ability to translate market trends into successful, innovative offerings make her a valuable asset to Moroccanoil and the broader beauty industry.