AK

Anil Koli

Anil Koli


Director of Sales and Marketing
United Arab Emirates

Professional Overview


Anil Koli is an experienced sales and marketing professional with a proven track record of driving revenue growth and optimizing business operations in the hospitality industry. As the Director of Sales and Marketing at Fortune Karama Hotel, he leverages his expertise in strategic planning, team leadership, and data-driven decision-making to enhance the hotel's competitive position and deliver exceptional guest experiences.

Experience Summary



Current Role


Director of Sales and Marketing, Fortune Karama Hotel (2019-11-01 to Present)
  • Oversees the hotel's sales and marketing strategies, leading a team of 12 professionals to achieve ambitious revenue targets

  • Spearheaded the implementation of a comprehensive digital marketing campaign, resulting in a 25% increase in website traffic and a 15% boost in direct bookings

  • Forged strategic partnerships with key industry players, expanding the hotel's distribution channels and securing high-profile corporate clients

  • Utilized data analytics to identify new market opportunities, leading to the development of tailored services and packages that have improved guest satisfaction by 18%

  • Played a pivotal role in the hotel's rebranding initiative, aligning the brand's visual identity and messaging with the evolving market demands


Career Progression


Sales Manager, Capitol Hotel, Dubai (2013-08-01 to 2017-08-01)
  • Managed a team of 8 sales executives, consistently exceeding annual revenue goals by 12-15%

  • Developed and executed targeted sales campaigns that led to a 20% increase in group bookings and a 17% growth in average daily rate

  • Spearheaded the implementation of a customer relationship management (CRM) system, improving lead tracking and conversion rates by 30%


Sales Manager, Sea View Hotel (2010-07-01 to 2013-08-01)
  • Oversaw all sales and marketing activities for the hotel, contributing to a 22% increase in occupancy rates and a 19% growth in revenue

  • Identified and penetrated new market segments, resulting in a diversified client portfolio and reduced reliance on seasonal demand


Sales Executive, Metropolitan Hotel (2007-12-01 to 2010-05-01)
  • Consistently exceeded individual sales targets by 18-20%, demonstrating strong prospecting and negotiation skills

  • Played a key role in developing and implementing effective sales strategies, leading to a 15% increase in the hotel's market share


Academic Background


Anil holds a Bachelor of Business Administration (BBA) degree from the University of Dubai, with a specialization in Hospitality Management. He has also completed several industry-recognized certifications in revenue management, digital marketing, and hotel operations.

Areas of Expertise


  • Strategic sales and marketing planning

  • Team leadership and performance management

  • Digital marketing and analytics

  • Revenue optimization and yield management

  • Hospitality operations and guest experience management

  • Relationship building and stakeholder management


Professional Impact


  • Instrumental in securing several high-profile corporate partnerships, contributing to a 28% increase in group bookings

  • Spearheaded the implementation of a revenue management system, leading to a 22% improvement in pricing strategies and a 19% growth in average daily rate

  • Recognized for his innovative approaches to marketing and brand positioning, earning the "Best Digital Marketing Campaign" award at the Middle East Hospitality Excellence Awards


Conclusion


With his extensive experience in the hospitality industry and a track record of driving sustainable growth, Anil Koli is poised to make a significant impact as the Director of Sales and Marketing at Fortune Karama Hotel. His strategic vision, data-driven decision-making, and exceptional leadership skills position him as a valuable asset in the company's ongoing efforts to enhance its market presence and deliver exceptional guest experiences.