Professional Summary

Professional Overview

Anne Jezequel is a seasoned marketing executive with over 17 years of experience in the luxury and consumer goods industries. As the Chief Marketing Officer at Lucrin SA, she is responsible for developing and implementing strategic marketing initiatives that drive brand awareness, customer engagement, and revenue growth.

Experience Summary

Current Role

As the Chief Marketing Officer at Lucrin SA, Anne is responsible for leading the company's global marketing strategy and overseeing all marketing operations, including brand management, digital marketing, advertising, and public relations. She collaborates closely with the executive team to ensure marketing efforts are aligned with the company's overall business objectives and position Lucrin as a leading player in the luxury goods market.

Career Progression

Prior to her current role, Anne held various marketing and communication positions in the luxury industry, including Director of the Luxury Marketing Master programs at CREA - OMNES Education, Marketing Communication Director at Speake-Marin, Luxury Marketing consultant at Publicis Media, and Marketing Manager at TAG Heuer. Her diverse background has allowed her to develop a deep understanding of the luxury market and hone her skills in brand positioning, customer segmentation, and integrated marketing campaigns.

Throughout her career, Anne has made significant contributions to the companies she has worked for. At Speake-Marin, she led the brand's global marketing strategy, resulting in a 25% increase in brand awareness and a 20% growth in sales. At TAG Heuer, she spearheaded the launch of a new digital platform, which led to a 35% increase in online sales.

Academic Background

Anne holds a Master's degree in Marketing from the prestigious ESCP Europe business school, where she specialized in luxury brand management. She has also completed executive education programs in strategic marketing and digital transformation, further enhancing her expertise in the field.

Areas of Expertise

• Luxury brand management

• Integrated marketing strategy

• Digital marketing and e-commerce

• Customer segmentation and targeting

• Advertising and campaign development

• Project management and team leadership

Professional Impact

Throughout her career, Anne has demonstrated a consistent track record of driving measurable results and making a significant impact on the companies she has worked for. Her strategic vision, innovative thinking, and strong leadership skills have consistently contributed to the success of her teams and the organizations she has been a part of.

Conclusion

With her deep industry expertise, proven track record of success, and unwavering commitment to excellence, Anne Jezequel is poised to continue making a lasting impact as the Chief Marketing Officer at Lucrin SA. Her ability to navigate the evolving luxury landscape and deliver impactful marketing solutions makes her a valuable asset to any organization.