AJ

Anthony James

Group CEO Innovation & Growth
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Personal Profile


Name: Anthony James
Company: Trinity Consulting Services
Title: CEO, Founder, and Chief Innovation & Digital Officer
Location: Sydney, Australia

Professional Summary


Anthony James is the CEO and Founder of Trinity Consulting Services (TCS), an innovative technology consulting firm. With over 30 years of experience, James has built a notable career in marketing, innovation, and digital solutions, driving transformation across the Asia Pacific region. His expertise has established him as a seasoned leader in these fields.

LinkedIn Overview



  • Followers: Nearly 1.5 million

  • Connections: 36

  • Views: 4,870


Career Highlights


  • Trinity Consulting Services (TCS):

James has been pivotal in creating and growing TCS, positioning it as a leader in technology consulting, known for its dynamic and innovative approach.

  • Roles:

  • CEO and Founder of Trinity Consulting Services.

  • Vice Managing Director – Unilab Ltd.

  • President and Founder of Global Wide Consulting/Advisory.

  • Director at MHH Consulting Ltd. UK.

  • Director - Solutions at rapidautomation.ai.

  • Technical Consultant at INDSYS Infotech Services.


  • Previous Experience:

Before establishing TCS, James held significant positions including Managing Director & Chief Innovation Officer at Trinity Consulting Services and prior roles in digital, strategy, sales, marketing, and branding across multiple enterprises.

Skills and Expertise


James’s skill set includes deep expertise in Digital Innovation, Strategy, Commercialization, and Growth. His competencies span across:
  • Digital Growth and Transformation: Leadership in driving digital transformation initiatives.

  • Marketing and Sales: Proven track record in B2B and B2C sales, remarkable APAC marketing management, and strategic leadership.

  • Innovation: Strong background in innovative thinking and creative problem-solving.

  • Consultancy and Engagement: Extensive experience in business development, consumer engagement, and consultancy.

  • Public Speaking and Leadership: Accomplished in public speaking and trusted for his creative leadership and entrepreneurial vision.


Sector Experience


Anthony has worked across a variety of sectors which include:
  • Advertising

  • Automotive

  • Banking

  • Brand Management

  • Consulting Services

  • Consumer products

  • Fintech, FMCG, QSR, and Retail


Notable Clients


James has led projects and initiatives for major clients such as:
  • BIC, CCTV, Coca-Cola, DBS, DDB Asia Pacific, Digital Transformation Agency, IOC, Kelloggs, McDonald's, Nestlé, P&G, and Unilever.


Awards and Recognitions


  • LinkedIn Agency Publisher of the Year - Asia Pacific

  • Thought Leader Asia Pacific: Innovation


Innovation and Social Media Presence


Anthony James is recognized for his influential social media presence, particularly on LinkedIn, where he shares insights on technology, innovation, and global commercialization.

For further details, you can explore his [LinkedIn posts](https://www.linkedin.com/posts/ajjames_technology-innovation-ar-activity-7207198208920326144-0s9c) which cover various topics related to his expertise and thought leadership.

In summary, Anthony James is an influential leader in digital and innovation spaces, demonstrating a blend of strategic vision, creative thinking, and practical leadership, particularly within the Asia Pacific market. This makes him a key figure in driving technology consulting and growth initiatives.
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