Ariel Cordoval

Senior Product Designer

Ariel Cordoval is a seasoned product design professional with over 5 years of experience crafting innovative digital experiences for leading global brands. As a Senior Product Designer at Riverside.fm, Ariel plays a pivotal role in shaping the company's award-winning video recording and hosting platform, driving user-centric design initiatives that enhance platform functionality and elevate the user experience.

Professional Experience

Senior Product Designer, Riverside.fm (2024-01-01 - Present)

Spearheading the design of new product features and enhancements, ensuring seamless user journeys and intuitive interactions

Collaborating cross-functionally with engineering, marketing, and product teams to align on strategic design goals and deliver impactful solutions

Leading design sprints and user research initiatives to gather insights and validate design decisions

Mentoring junior designers, fostering a culture of continuous learning and professional development

Senior Product Designer, Just Eat Takeaway.com (2022-01-01 - 2024-02-01)

Redesigned the company's mobile app, increasing user engagement and customer satisfaction by 28%

Streamlined the online ordering process, resulting in a 15% reduction in cart abandonment rates

Conducted user testing and market research to identify pain points and inform product roadmap priorities

Product Designer, Just Eat Takeaway.com (2021-02-01 - 2022-01-01)

Collaborated with cross-functional teams to develop and implement design systems for the company's global platforms

Drove the creation of a new brand identity, ensuring consistent visual language and user experiences across digital touchpoints

UX & UI Designer, Matrix (2019-04-01 - 2021-02-01)

Designed intuitive user interfaces and interactions for a range of SaaS solutions, focusing on improved accessibility and usability

Conducted user research and usability testing to validate design concepts and iteratively enhance product experiences

Education

Bachelor of Fine Arts in Interaction Design, University of the Arts, Tel Aviv

Graduated with Honors

Areas of Expertise

User-Centric Design

Design Systems and Branding

Interaction Design and Information Architecture

Mobile App and Web Application UI/UX

Agile Design Methodologies

Prototyping and User Testing

Professional Impact

Recognized as a thought leader in the product design community, regularly speaking at industry events and contributing to design publications

Awarded the "Best User Experience" accolade at the 2023 Product Design Awards for the Riverside.fm mobile app

Spearheaded the integration of accessibility best practices into the design process, leading to a 40% increase in WCAG compliance across the company's digital products

Conclusion

Ariel Cordoval's exceptional product design expertise, coupled with a deep understanding of user needs and a commitment to innovation, has positioned him as a valuable asset to leading technology companies. As he continues to push the boundaries of digital experiences, Ariel's strategic vision and design leadership will undoubtedly drive ongoing success and industry-wide impact.