Professional Overview
Arielle Shreves is an accomplished marketing professional with over 5 years of diverse experience across the finance, non-profit, and retail industries. As the Director of Marketing at US-Mattress, she leverages her expertise in digital marketing, brand strategy, and event planning to drive growth and enhance the company's market presence.
Experience Summary
Current Role
As the Director of Marketing at US-Mattress, Arielle is responsible for developing and executing comprehensive marketing strategies to promote the company's products and services. She manages a team of marketing specialists and oversees all digital marketing initiatives, including SEO, social media, and email campaigns. Under her leadership, US-Mattress has experienced a 25% increase in website traffic and a 20% boost in online sales.
Career Progression
Prior to her current role, Arielle held various internships and part-time positions that provided her with a well-rounded understanding of different industries. She served as a Wealth Management Intern at Merrill Lynch, where she gained valuable insights into the financial services sector. Additionally, she held roles as a Finance Intern and Event Planning/Volunteering Coordinating Assistant at Wigs 4 Kids of Michigan, Inc., as well as a Community Assistant at Landmark at American Campus Communities. Arielle's diverse background has equipped her with a unique perspective and the ability to adapt to various business environments.
Academic Background
Arielle holds a Bachelor of Arts degree in Marketing from the University of Michigan, where she graduated with honors. During her time in college, she served as the Director of Marketing for WCBN FM, the university's student-run radio station, further honing her marketing skills and leadership abilities.
Areas of Expertise
- Digital marketing strategy and execution
- Brand development and positioning
- Event planning and community engagement
- Financial analysis and reporting
- Team management and leadership
Professional Impact
Throughout her career, Arielle has demonstrated a passion for driving measurable results. At US-Mattress, she has implemented innovative digital marketing campaigns that have led to a significant increase in website traffic and online sales. Arielle's ability to identify and capitalize on market trends, combined with her strong analytical skills, have made her a valuable asset to the organizations she has served.
Conclusion
Arielle Shreves is a dynamic and results-oriented marketing professional with a proven track record of success. Her diverse industry experience, coupled with her strategic thinking and leadership abilities, make her well-equipped to continue contributing to the growth and success of US-Mattress and beyond.
