Armene Galstyan

Digital Design Director

Professional Overview
Armene Galstyan is a seasoned Digital Design Director with over 8 years of experience in the retail and consumer goods industries. She specializes in creating visually captivating digital experiences that drive engagement and conversions for leading brands.

Experience Summary

Current Role
As the Digital Design Director at Birdy Grey, Armene leads a talented team of designers in developing cutting-edge digital assets and campaigns. She is responsible for overseeing the entire digital design process, from conceptualization to implementation, ensuring the brand's visual identity is consistently reflected across all digital touchpoints. Under her leadership, Birdy Grey's digital presence has witnessed a significant increase in user engagement and conversion rates.

Career Progression
Prior to her current role, Armene served as the Senior Digital Designer at Birdy Grey, where she played a crucial role in shaping the brand's digital strategy and elevating its online presence. Before that, she held similar positions at Sugarfina USA LLC, where she demonstrated her ability to translate complex brand guidelines into visually compelling digital experiences. Armene's early career was marked by her time as a Graphic Designer at ALISA MICHELLE DESIGNS, INC., where she honed her skills in creating cohesive visual narratives.

Academic Background
Armene holds a Bachelor of Fine Arts degree in Graphic Design from the University of California, Los Angeles (UCLA), where she graduated with honors.

Areas of Expertise

• Digital design and brand identity

• User experience (UX) and user interface (UI) design

• Responsive web design and mobile optimization

• Social media and content creation

• Collaboration with cross-functional teams

• Project management and workflow optimization

Professional Impact
During her tenure at Birdy Grey, Armene has spearheaded the redesign of the brand's e-commerce platform, resulting in a 25% increase in online sales. She has also led the creation of a series of visually striking social media campaigns that have garnered a 35% boost in follower engagement. Armene's innovative approach and commitment to excellence have cemented her reputation as a trailblazer in the digital design industry.

Conclusion
Armene Galstyan is a dynamic Digital Design Director with a proven track record of delivering exceptional digital experiences that drive business results. Her passion for merging creativity and technology, coupled with her strong leadership skills, make her a valuable asset to any organization seeking to elevate its digital presence and customer engagement.