Arshat Mohammed

VP of Marketing | Bengaluru, Karnataka, India

Professional Overview

Arshat Mohammed is an accomplished marketing executive with over 10 years of experience driving successful strategies and campaigns for leading technology and digital marketing firms. As the VP of Marketing at QiWorks, he is responsible for overseeing all marketing activities, including brand development, content creation, digital marketing, and go-to-market initiatives. Arshat is known for his data-driven approach, creative problem-solving skills, and ability to deliver measurable results that positively impact business growth.

Experience Summary

Current Role

As the VP of Marketing at QiWorks since 2019, Arshat has been instrumental in transforming the company's marketing function and elevating its brand presence in the highly competitive tech industry. He has successfully led the development and implementation of integrated marketing campaigns that have generated a 25% increase in website traffic and a 20% uplift in lead generation. Arshat's strategic vision and exceptional leadership have played a crucial role in QiWorks' expanding market share and strengthening its position as a leading provider of innovative technology solutions.

Career Progression

Prior to joining QiWorks, Arshat held various senior-level marketing roles, including Senior Manager of Marketing at Mystifly and Senior Manager of Content Marketing at Happy Marketer. In these positions, he demonstrated his expertise in content strategy, digital marketing, and campaign management, achieving significant improvements in brand awareness, customer engagement, and revenue growth. Arshat's career trajectory has been marked by a consistent track record of driving impactful marketing initiatives and delivering measurable results for the organizations he has served.

Academic Background

Arshat holds a Master's degree in Marketing from the prestigious Indian Institute of Management, Bangalore. He has also completed various professional certifications in digital marketing, data analytics, and strategic management, further enhancing his skill set and industry knowledge.

Areas of Expertise

• Integrated marketing strategy and campaign development

• Digital marketing, including SEO, SEM, social media, and email marketing

• Content creation and content marketing

• Data-driven decision making and performance analytics

• Cross-functional collaboration and team leadership

Professional Impact

During his tenure at Mystifly, Arshat spearheaded the development and implementation of a comprehensive content marketing strategy that resulted in a 50% increase in website traffic and a 30% uplift in lead generation. At Happy Marketer, he led the rebranding and digital transformation initiatives, which contributed to a 35% growth in the company's client base.

Conclusion

With his extensive marketing expertise, data-driven approach, and proven track record of driving business growth, Arshat Mohammed is a highly sought-after marketing leader. As the VP of Marketing at QiWorks, he continues to push the boundaries of innovative marketing strategies, positioning the company for sustained success in the dynamic technology landscape.