Professional Summary

Professional Overview

Arunima Rao is an experienced YouTube Channel Manager and Business Journalist, with a proven track record of driving digital content strategy and audience engagement. With a strong foundation in financial markets, she specializes in covering the evolving fintech and cryptocurrency landscape, delivering insightful and impactful reporting to her audience.

Experience Summary

Current Role

As the YouTube Channel Manager at Groww, India, Arunima is responsible for developing and executing a comprehensive content strategy to enhance the company's online presence and engagement. She oversees the production and distribution of high-quality videos, collaborating closely with subject matter experts to provide valuable financial education and market insights to Groww's growing subscriber base.

Career Progression

Arunima's career trajectory showcases her versatility and dedication to the media and technology industries. Prior to her current role, she served as a YouTube Anchor/Journalist at CoinSwitch, where she reported on the latest developments in the cryptocurrency market and blockchain technology. She has also held various leadership positions, including serving as a Committee Member at the Industry Interaction Cell at IIM Jammu and a Community Leader at Finimize, where she fostered engaging discussions and facilitated knowledge-sharing among finance professionals.

Arunima's earlier experiences include internships at prestigious organizations such as Deutsche Bank, the Parliament of India, and NITI Aayog, where she gained valuable exposure to global markets, policymaking, and public sector initiatives. Additionally, she has contributed to social impact projects, serving as an Intern at IIT-D's WEE Foundation and an Assistant Artistic Director at Apollo Hospitals Indraprastha.

Academic Background

Arunima holds a degree in Bachelor of Business Administration from a reputable institution, with a strong focus on finance and economics. Her academic achievements and diverse internship experiences have equipped her with a well-rounded understanding of the financial and technology sectors.

Areas of Expertise

• Digital content strategy and YouTube channel management

• Financial markets and fintech trends analysis

• Multimedia journalism and storytelling

• Stakeholder engagement and community building

• Project management and cross-functional collaboration

Professional Impact

Throughout her career, Arunima has demonstrated her ability to drive tangible results. At CoinSwitch, she played a pivotal role in expanding the platform's reach and engaging with a broader audience through her informative and insightful video content. As a Committee Member at IIM Jammu, she contributed to strengthening industry-academia relationships and fostering meaningful collaborations.

Conclusion

Arunima Rao's multifaceted experience, combined with her passion for financial markets and digital media, positions her as a valuable asset in the evolving fintech and content creation landscapes. As she continues to excel in her current role as YouTube Channel Manager at Groww, India, Arunima is poised to drive impactful change and contribute to the growth and success of the organizations she serves.