Professional Overview
Asheley Dozier is a seasoned marketing professional currently serving as a Senior Manager of Search, Shopping, Affiliate & App Marketing. Her expertise spans search engine marketing, affiliate marketing, and app marketing, with a focus on the retail and telecommunications industries.
Experience Summary
Current Role
Asheley Dozier is currently the Senior Manager - Search, Shopping, Affiliate & App Marketing at AutoZone, a position she has held since July 2022. In this role, she oversees the development and execution of search, shopping, affiliate, and app marketing strategies. While specific achievements in this role are not detailed, her experience in managing multifaceted marketing campaigns suggests a high level of competence in driving digital marketing initiatives.
Career Progression
Asheley's career progression indicates a steady growth in responsibilities and expertise. Notable previous roles include Head of Search Engine Marketing at T-Mobile and Sprint, where she managed search engine marketing campaigns. Prior to these roles, she was the Manager, Global Paid Search at Marriott International and the Digital Acquisition Marketing Lead at Vistaprint. These positions have equipped her with a deep understanding of search engine marketing and digital acquisition strategies across different industries.
Areas of Expertise
Asheley's areas of expertise include search engine marketing, affiliate marketing, app marketing, and digital acquisition marketing. Her technical competencies likely encompass a range of marketing tools and platforms. Additionally, her leadership and management capabilities are highlighted by her progression to senior management roles.
Professional Impact
While specific projects, initiatives, and measurable achievements are not provided, Asheley's experience in leading marketing teams and managing campaigns suggests a significant impact on the digital marketing landscape of her employers.
Conclusion
Asheley Dozier's professional trajectory demonstrates a dedicated and results-driven marketing professional with a focus on digital marketing strategies. Currently, her focus is on leveraging her expertise to drive marketing successes at AutoZone. Her value proposition lies in her ability to develop and execute effective marketing campaigns, lead teams, and contribute to the growth of her organization through innovative digital marketing initiatives.