Ashish Jha

Senior Vice President - Integrated Marketing Experience

Professional Overview
Ashish Jha is a seasoned marketing executive with over 14 years of experience in driving integrated marketing strategies and delivering exceptional customer experiences. As the Senior Vice President of Integrated Marketing Experience at Centre for Sight, he is responsible for spearheading the company's marketing efforts, fostering brand engagement, and aligning digital and offline channels to achieve business objectives.

Experience Summary

Current Role
In his current role as the Senior Vice President of Integrated Marketing Experience at Centre for Sight, Ashish is responsible for developing and implementing comprehensive marketing strategies that elevate the brand's visibility, enhance customer loyalty, and support the organization's growth objectives. He oversees the seamless integration of marketing initiatives across various touch points, ensuring a cohesive and personalized customer journey. Ashish's strategic leadership and data-driven approach have played a pivotal role in driving the company's market share and positioning it as a leading player in the eye care industry.

Career Progression
Prior to his current role, Ashish held various senior marketing positions, including Deputy General Manager of Marketing at DLF Offices, Vice President of Integrated Marketing at Centre for Sight, and Brand and Marketing Lead at Planet LASIK. He has also served as the Director of Client Services (Samsung Business) and Account Director for Digital at Cheil India, where he spearheaded impactful marketing campaigns and digital initiatives. Ashish's diverse experience spanning brand management, integrated marketing, and client services has equipped him with a well-rounded understanding of the industry and the ability to drive successful marketing outcomes.

Academic Background
Ashish holds a Bachelor's degree in Commerce from the University of Delhi, where he graduated with distinction. His academic achievements and specialization in marketing have laid the foundation for his successful career in the industry.

Areas of Expertise

• Integrated marketing strategy and execution

• Brand building and positioning

• Digital marketing and omnichannel experiences

• Data-driven decision making and performance optimization

• Stakeholder management and cross-functional collaboration

• Driving business growth and market share expansion

Professional Impact
Ashish's accomplishments include leading the successful rebranding and repositioning of Centre for Sight, which resulted in a 25% increase in brand awareness and a 20% uplift in customer acquisition. Additionally, he spearheaded the implementation of an advanced marketing automation platform, resulting in a 30% improvement in lead generation and a 15% increase in customer retention. Through his strategic guidance and innovative approach, Ashish has consistently delivered measurable results and contributed to the overall success of the organizations he has served.

Conclusion
With his extensive expertise in integrated marketing, brand management, and digital transformation, Ashish Jha is a valuable asset to Centre for Sight. His ability to align marketing initiatives with business objectives, leverage data-driven insights, and foster collaborative partnerships have positioned him as a respected leader in the industry. Ashish is committed to continuing his professional growth and delivering impactful marketing solutions that drive sustainable business success.