Professional Summary
Professional Overview
Ashley Griswold is a seasoned marketing executive with over 12 years of experience driving innovative marketing strategies and solutions in the automotive industry. As the Vice President of Marketing Services at Cars Commerce, she oversees a team responsible for delivering high-impact, data-driven marketing campaigns that help clients achieve their business objectives.
Experience Summary
Current Role
As the Vice President of Marketing Services at Cars Commerce, Ashley is responsible for leading the company's marketing services division. She manages a team of marketing professionals and oversees the development and execution of integrated marketing campaigns for a diverse portfolio of automotive clients. Under her leadership, the department has consistently exceeded revenue and performance targets, cementing Cars Commerce's reputation as a trusted marketing partner in the industry.
Career Progression
Prior to her current role, Ashley held several key positions at Cars Commerce, including Senior Director of Media Solutions and Director of Sales for the FUEL division. In these roles, she demonstrated a strong aptitude for driving business growth, building strategic partnerships, and leveraging data-driven insights to optimize marketing strategies. Before joining Cars Commerce, Ashley gained valuable experience as a Digital Account Executive at KMOV-TV and in various sales and customer service roles at the Springfield News-Leader.
Academic Background
Ashley holds a Bachelor of Arts degree in Business Administration from the University of Missouri, where she graduated with honors.
Areas of Expertise
- Automotive marketing and advertising
- Integrated marketing campaign development and execution
- Data analytics and performance optimization
- Strategic planning and business development
- Team leadership and talent management
Professional Impact
Under Ashley's leadership, the Marketing Services division at Cars Commerce has consistently outperformed industry benchmarks, delivering measurable results for clients and contributing to the company's overall growth and market dominance. Her ability to translate complex data into actionable insights has enabled her team to create campaigns that effectively engage target audiences and drive tangible business outcomes.
Conclusion
With her extensive industry experience, strategic mindset, and proven track record of success, Ashley Griswold is a valuable asset to the Cars Commerce team. Her commitment to driving innovation and delivering exceptional results positions her as a respected leader in the automotive marketing sphere.