Professional Summary
Professional Overview
Ashley Mazanec is a seasoned Sales and Marketing Director with a diverse background in the environmental sustainability and performing arts sectors. With over a decade of experience driving strategic initiatives, she leverages her expertise in program management, community relations, and creative design to deliver impactful outcomes.
Experience Summary
Current Role
As the Sales and Marketing Director at SITA Couture, Ashley is responsible for leading the company's sales and marketing efforts, including developing and executing targeted campaigns, managing customer relationships, and driving revenue growth. She collaborates closely with the executive team to align marketing initiatives with the organization's long-term business objectives.
Career Progression
Prior to her current role, Ashley served as the Performing Arts Director and Regeneration Elective Author at Saint James Academy, where she designed and implemented a comprehensive performing arts program that engaged students in creative expression and community-based projects. She also held positions at the EcoArts Foundation, where she co-directed programs, designed educational materials, and served as a thought leader in the field of sustainable arts.
Earlier in her career, Ashley gained valuable experience in the energy and sustainability sectors, including roles as the Assistant Executive Director and Membership Manager at the San Diego Energy District, as well as a PB EcoDistrict Grant Administrator at beautifulPB. She also contributed to the City of San Diego's Climate Action Plan and supported the US-Israel Center for Innovation and Economic Sustainability as a Lead Fellow in media and community relations.
Academic Background
Ashley holds a Master of International Environmental Policy from the University of California, San Diego School of Global Policy and Strategy (GPS) and a Bachelor of Arts in Anthropology from Portland State University. She also earned a Permaculture Design Certification from the Permaculture Action Network Ecology Academy, further strengthening her expertise in sustainable practices.
Areas of Expertise
- Strategic sales and marketing planning
- Community engagement and stakeholder management
- Performing arts program development and implementation
- Sustainability-focused project management
- Creative design and content development
- Effective communication and public relations
Professional Impact
Throughout her career, Ashley has demonstrated a deep commitment to sustainability and the arts, leading initiatives that have had a measurable impact on her communities. She has been recognized for her contributions to the San Diego Energy District's outreach efforts and her work in developing the PB EcoDistrict's grant program. Additionally, Ashley's innovative performing arts programs at Saint James Academy have been praised for their ability to foster creative expression and inspire student engagement.
Conclusion
With her diverse background, strategic mindset, and proven track record of success, Ashley Mazanec is poised to continue driving impactful change in her role as Sales and Marketing Director at SITA Couture. Her passion for sustainability, community engagement, and the arts, combined with her strong leadership and execution capabilities, make her a valuable asset to any organization.
