Professional Overview
Ashna Mehra is a seasoned Brand & Marketing Communications Specialist based in Gurugram, Haryana, India. With a strong background in content creation, brand strategy, and marketing communications, Ashna excels in crafting compelling narratives that drive brand engagement and growth. Her key expertise areas include brand development, content marketing, and communications strategy, with a focus on the technology and consumer goods industries.
Experience Summary
Current Role
Ashna currently serves as a Brand & Marketing Communications Specialist at Conscious Chemist, a role she has held since January 2025. In this position, she is responsible for developing and implementing brand and marketing communications strategies that align with the company's goals and objectives. Key responsibilities include creating and curating content, managing brand identity, and collaborating with cross-functional teams to drive business growth.
Career Progression
Ashna's career trajectory is marked by progressive roles that demonstrate her growth and expertise in the field. Notable previous roles include Content Lead at BluSmart, where she led content creation and strategy from May 2022 to January 2025, and Creative Content Writer at BluSmart, a position she held from February 2021 to May 2022. Earlier in her career, Ashna worked as a Brand Strategist at The BlueBeans from February 2020 to January 2021 and as a Content Writer at DforDelhi from May 2019 to July 2019.
Areas of Expertise
Ashna's expertise spans industry-specific skills such as brand development, content marketing, and communications strategy. She possesses technical competencies in content creation, social media management, and brand identity development. Additionally, Ashna has demonstrated leadership and management capabilities through her experience in leading content teams and collaborating with cross-functional teams.
Professional Impact
Although specific details on notable projects or initiatives are not available, Ashna's career progression and role responsibilities indicate a strong ability to contribute to industry growth and development through her work in brand and marketing communications.
Conclusion
Ashna Mehra is a dedicated and results-driven Brand & Marketing Communications Specialist with a strong focus on driving brand growth and engagement. With her current role at Conscious Chemist and her progressive career trajectory, Ashna is well-positioned to continue making significant contributions to the industry. Her value proposition lies in her ability to craft compelling brand narratives, lead content strategy, and collaborate effectively with teams to achieve business objectives.