Professional Summary
Professional Overview
Athesh Ravi is the Founder and Principal Consultant at Arrow Point Market Research and Insights Solutions, a leading market research and consulting firm based in Chennai, India. With over 15 years of experience in the industry, he has developed a strong expertise in conducting comprehensive market studies, brand development, and strategic advisory services across various sectors, with a particular focus on the pharmaceutical and FMCG industries.
Experience Summary
Current Role
As the Founder and Principal Consultant of Arrow Point, Athesh is responsible for providing strategic guidance and overseeing the execution of market research projects for a diverse clientele. He leverages his deep understanding of market dynamics, consumer behavior, and industry trends to deliver insightful recommendations that enable his clients to make informed business decisions.
Under Athesh's leadership, Arrow Point has established a reputation for delivering high-quality, data-driven solutions that drive tangible business impact. He is actively involved in all aspects of the firm's operations, from project management and client engagement to team development and thought leadership.
Career Progression
Prior to founding Arrow Point, Athesh held various roles within the market research industry, including positions at Chennai Consulting Group, Nielsen, Synovate, and Milward Brown. He has extensive experience in conducting pharmaceutical market studies, moderating focus groups, and analyzing cluster reports.
Athesh's valuable contributions to the industry have been recognized through his appointments to prestigious positions, such as serving as the Chairman of the Entrepreneurship Development Committee at the Hindustan Chamber of Commerce and as a Member of the Council of Management at the same organization. He has also served as the Chairman to the Advisory Board of Brand Development at the INDO-UAE Economic Chamber of Commerce.
Academic Background
Athesh holds a bachelor's degree in Business Administration from the University of Madras, where he graduated with distinction.
Areas of Expertise
Athesh's areas of expertise include:
- Market research and insights
- Brand development and strategy
- Pharmaceutical and FMCG market analysis
- Qualitative research methodologies (e.g., focus groups, in-depth interviews)
- Quantitative data analysis and reporting
- Strategic consulting and advisory services
Professional Impact
Throughout his career, Athesh has played a pivotal role in shaping the market research landscape in India. He has led numerous successful projects, delivering actionable insights that have helped his clients drive growth, improve market positioning, and enhance their competitive advantage.
Athesh's contributions have been recognized by his peers, and he is sought after as a thought leader in the industry. He has been invited to speak at various industry events and conferences, sharing his expertise and insights with fellow professionals.
Conclusion
With his extensive experience, strategic mindset, and unwavering commitment to excellence, Athesh Ravi is poised to continue driving the success of Arrow Point and making a lasting impact on the market research and consulting industry in India.
