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Atif Raza

Atif Raza


Accomplished Founder Driving Innovation and Growth



Professional Overview
Atif Raza is an experienced entrepreneur and product leader dedicated to building transformative technology solutions. As the Founder of Refunnel, he leverages his expertise in product management, business strategy, and digital transformation to drive innovation and growth in the software industry.

Experience Summary

Current Role
As the Founder of Refunnel since 2023, Atif is responsible for the overall vision, strategic direction, and execution of the company's flagship marketing automation platform. Under his leadership, Refunnel has gained traction in the SMB market, streamlining marketing workflows and driving measurable results for its growing client base.

Career Progression
Prior to founding Refunnel, Atif was the Founder of Flare, a FinTech startup that provided digital banking solutions for underserved communities. During his tenure from 2021 to 2022, he led the company's product development, fundraising, and go-to-market strategies, resulting in significant user growth and industry recognition.

Before his entrepreneurial pursuits, Atif held the role of Product Manager at Microsoft, where he contributed to the development and enhancement of the company's productivity and collaboration tools. His prior experience also includes an internship at RIM | BlackBerry, where he gained valuable insights into the mobile technology industry.

Academic Background
Atif holds a Bachelor of Science degree in Computer Science from the University of Texas at Austin, where he graduated with distinction and was recognized for his academic excellence.

Areas of Expertise
  • Product management and strategy

  • Digital transformation and automation

  • Entrepreneurship and startup growth

  • Software development and engineering

  • Data-driven decision making

  • Cross-functional collaboration and leadership


Professional Impact
As the Founder of Refunnel, Atif has spearheaded the development of a powerful marketing automation platform that has helped numerous small and medium-sized businesses streamline their marketing operations and achieve better results. His ability to identify market needs and translate them into innovative solutions has been instrumental in the company's growth and industry recognition.

Conclusion
Atif Raza is a driven and accomplished entrepreneur who has demonstrated his ability to identify market opportunities, build successful technology products, and drive tangible business impact. With his extensive experience in product management, digital transformation, and startup leadership, he is well-positioned to continue shaping the future of the software industry.