Aubrey Davis

Marketing Director | Phoenix, Arizona, United States

Professional Overview

Aubrey Davis is an accomplished marketing professional with extensive experience in the food and beverage industry. As the Marketing Director at Black Rock Coffee Bar, she leverages her expertise in brand strategy, digital marketing, and campaign execution to drive customer engagement and business growth.

Experience Summary

Current Role

As the Marketing Director at Black Rock Coffee Bar, Aubrey is responsible for developing and implementing comprehensive marketing strategies to support the company's expansion and brand positioning. She oversees all aspects of the marketing mix, including digital channels, social media, content creation, and local store marketing initiatives. Under her leadership, the brand has experienced a significant increase in social media following and customer retention.

Career Progression

Prior to her current role, Aubrey held several marketing leadership positions at Kahala Brands, where she played a crucial role in driving the company's marketing efforts. As the Senior Director of Marketing, she led the successful launch of multiple new product lines, which resulted in a 20% increase in sales across the brand portfolio. Earlier in her career, Aubrey gained valuable experience in local store marketing and customer service while working at Grimaldi's Pizzeria and JPMorgan Chase & Co.

Academic Background

Aubrey holds a Bachelor of Arts degree in Marketing from Arizona State University, where she was recognized for her academic excellence and leadership skills as an ASU 101 Facilitator.

Areas of Expertise

• Brand strategy and positioning

• Digital marketing and social media management

• Campaign planning and execution

• Customer engagement and loyalty programs

• Budgeting and financial management

• Cross-functional team collaboration

Professional Impact

Throughout her career, Aubrey has consistently demonstrated her ability to drive measurable results. At Kahala Brands, she spearheaded the implementation of a new social media strategy that led to a 50% increase in organic engagement and a 25% growth in online sales. At Black Rock Coffee Bar, she has been instrumental in developing targeted marketing campaigns that have increased brand awareness and customer loyalty, contributing to the company's overall success.

Conclusion

With her proven track record of success, Aubrey Davis is a strategic and innovative marketing leader who is poised to continue making a significant impact in the food and beverage industry. Her passion for brand building, customer experience, and data-driven decision-making make her a valuable asset to any organization seeking to elevate its marketing efforts and achieve sustainable growth.