Austen Howell

Associate Design Director (Video/Animation)

Edgewater, New Jersey, United States

Professional Overview
Austen Howell is an experienced design professional with a strong background in video and animation. As the Associate Design Director at Bobbi Brown Cosmetics, he leverages his technical expertise and creative vision to lead the development of high-impact multimedia content that elevates the brand's marketing and advertising initiatives.

Experience Summary

Current Role
As the Associate Design Director (Video/Animation) at Bobbi Brown Cosmetics, Austen oversees a team of designers and animators to conceptualize, produce, and deliver visually striking video and motion graphics content. He collaborates closely with cross-functional stakeholders to ensure the delivery of innovative, on-brand assets that drive audience engagement and support the company's strategic marketing objectives. Under Austen's leadership, the video and animation team has consistently exceeded performance targets, contributing to a 25% increase in digital campaign conversions over the past two years.

Career Progression
Austen joined Bobbi Brown Cosmetics in 2012 as a Freelance Graphic Designer, quickly transitioning to a full-time Senior Graphic Designer role in 2013. In this position, he spearheaded the development of numerous award-winning print and digital design projects, earning recognition from industry publications and garnering a reputation as a talented creative professional. His consistent delivery of high-quality work and strategic thinking led to his promotion to the Associate Design Director role in 2021, where he now oversees the video and animation team.

Academic Background
Austen holds a Bachelor of Fine Arts degree in Graphic Design from the Parsons School of Design, where he graduated with distinction. During his time at Parsons, he received the prestigious Designers of Tomorrow Award for his innovative approach to visual storytelling.

Areas of Expertise

• Video production and post-production

• 2D and 3D animation

• Motion graphics

• Brand identity and visual design

• Creative direction and team leadership

• Collaborative project management

Professional Impact
Throughout his career, Austen has played a pivotal role in the design and execution of award-winning marketing campaigns for Bobbi Brown Cosmetics. His work has been recognized by the Clio Awards, the Webby Awards, and the Digiday Content Marketing Awards, among others. Austen's ability to translate complex brand narratives into engaging visual content has significantly contributed to the company's digital growth and brand recognition.

Conclusion
With his exceptional design skills, strong leadership qualities, and deep understanding of the beauty industry, Austen Howell is poised to continue driving innovative video and animation strategies that elevate the Bobbi Brown Cosmetics brand and deliver measurable results. His commitment to excellence and passion for visual storytelling make him a valuable asset to the organization.