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Ayman Taj

Founder Assistant Director ORIC


Ayman Taj



Position and Role


Ayman Taj currently holds the position of Assistant Director at the Office of Research, Innovation & Commercialization (ORIC) at Hamdard University. Ayman is a higher education professional with extensive experience and a proven track record in research and development, academic innovations, and project management.

Professional Affiliations and Academic Pursuits


Ayman is also a member of the Federation of Pakistan Chambers of Commerce & Industry (FPCCI) and is engaged in advanced academic endeavors as a PhD Scholar. This dual role emphasizes the integration of academic research with industry collaboration.

Professional Achievements and Activities


  • Research Facilitation and Collaborations: Under Ayman’s direction, ORIC at Hamdard University has engaged in extensive collaborations, including a memorandum of understanding with Sindh Agriculture University Jamshoro to promote research activities.

  • Event Participation: Ayman participated as a Disruption Ambassador for the DisruptHR Karachi 3.0 event, indicating active involvement in bringing innovative HR practices to the forefront.

  • Leadership in Quality: Successfully defended observations from the Higher Education Commission (HEC) visit at Hamdard University, demonstrating a strong commitment to quality assurance in higher education.


Publications and Research Interests


Ayman’s work has been referenced across multiple platforms, including LinkedIn and Facebook. The key themes in their research include:
  • Video Content Marketing Impact: Evaluated the effect of video content on consumer engagement.

  • Social Media Marketing: Studied the influence of social media marketing on consumer purchase intention, particularly within the women's fashion apparel segment in Karachi.

  • Green Supply Chain Management: Analyzed the effects of green procurement, production, and logistics on overall supply chain performance.


Innovation and Commercialization Efforts


Ayman Taj has been instrumental in steering various initiatives at ORIC, which focuses on end-to-end services related to:
  • Research and Development

  • Innovation and Inventions

  • Commercialization and Patents


This comprehensive approach ensures that the research at Hamdard University not only advances knowledge but also finds practical applications in the industry, thereby fostering a robust ecosystem for innovation.

Recent Updates and Engagements


Ayman has consistently shared updates regarding the university’s activities and their own contributions on platforms like LinkedIn. Notable mentions include:
  • Career Fairs and Recruitment Drives: Highlighted opportunities for students, showing a dedication to bridging the gap between academia and employment.

  • Workshops and Symposia: Led workshops such as the "ORIC Scorecard", providing strategic insights on research performance management.


Additional Details


Email: Not explicitly listed in the data provided, but professional and official communication likely occurs through institutional email channels.

Conclusion


Ayman Taj is a dynamic leader in the landscape of higher education and research facilitation at Hamdard University. Their dual role as an academic and industry liaison through FPCCI, paired with their leadership in research innovation and quality assurance, marks them as a pivotal figure in the university’s quest to enhance its research footprint and commercial impact.