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Barb Holford

Professional Overview
Barb Holford is a seasoned professional with a diverse background spanning the funeral services, retail, and aquatics industries. As a Swim Instructor at the Greater Green Bay YMCA and a Retail Events & Services Manager at Promotional Designs, Inc., she brings a unique blend of customer service expertise, project management skills, and a passion for community engagement.

Experience Summary

Current Roles
As a Swim Instructor at the Greater Green Bay YMCA, Barb is responsible for providing high-quality swimming lessons and water safety training to individuals of all ages and skill levels. She creates personalized lesson plans, ensures a safe and inclusive learning environment, and has a proven track record of helping students develop valuable life skills.

In her role as Retail Events & Services Manager at Promotional Designs, Inc., Barb oversees the planning and execution of various promotional events and services. She collaborates with clients to understand their needs, develops innovative strategies to drive customer engagement, and ensures the successful delivery of exceptional experiences.

Career Progression
Prior to her current positions, Barb held several notable roles. As an Advanced Funeral Planner at Proko-Wall Funeral Home, she demonstrated her empathy and attention to detail in guiding families through the funeral planning process. She also served as the Office Manager at Proko-Wall Funeral Home & Crematory, where she honed her administrative and organizational skills.

Earlier in her career, Barb worked as a Product Manager at Heyrman Printing, where she utilized her strong analytical and problem-solving abilities to optimize product performance and enhance customer satisfaction.

Academic Background
Barb holds a Bachelor's degree in Business Administration from the University of Wisconsin-Green Bay, where she specialized in Marketing and Management. Her academic achievements, combined with her diverse professional experiences, have equipped her with a well-rounded skill set and a deep understanding of various industries.

Areas of Expertise
  • Customer service and client relationship management

  • Project management and event planning

  • Aquatics instruction and water safety training

  • Administrative and operational efficiency

  • Promotional strategy and marketing initiatives

  • Attention to detail and problem-solving


Professional Impact
Throughout her career, Barb has consistently demonstrated her ability to deliver exceptional results and make a positive impact on the organizations she has served. Her contributions have included:
  • Developing and implementing successful swim instruction programs that have helped numerous students improve their skills and confidence in the water

  • Organizing and executing high-profile promotional events that have increased brand awareness and customer engagement for Promotional Designs, Inc.

  • Streamlining administrative processes and improving operational efficiency at Proko-Wall Funeral Home & Crematory


Conclusion
Barb Holford's diverse experience, strong customer service orientation, and commitment to continuous learning make her a valuable asset in any organization. As she continues to navigate her professional journey, she remains focused on leveraging her expertise to drive positive outcomes, foster community engagement, and make a meaningful difference in the lives of those she serves.