Beatrice Li

Senior Director of Product Innovation | Los Angeles, California, United States

Professional Overview

Beatrice Li is a seasoned product innovation expert with over a decade of experience driving strategic product development and transformation initiatives. As the Senior Director of Product Innovation at Mana Products, she is responsible for leading cross-functional teams in ideating, designing, and launching innovative products that meet evolving customer needs and industry trends.

Experience Summary

Current Role

As the Senior Director of Product Innovation at Mana Products since 2018, Beatrice oversees the company's product innovation pipeline, from concept to commercialization. She collaborates closely with marketing, R&D, and operations teams to identify market opportunities, develop user-centric product strategies, and deliver disruptive solutions. Under her leadership, Mana Products has launched several award-winning products that have strengthened the company's position as an industry leader.

Career Progression

Prior to joining Mana Products, Beatrice held various product management roles at leading consumer brands, including 4 years as a Senior Product Manager at Acme Corporation and 3 years as a Product Specialist at Zenith Innovations. Throughout her career, she has demonstrated a proven track record of translating customer insights into successful product launches, driving revenue growth, and fostering a culture of continuous innovation.

Academic Background

Beatrice holds a Bachelor of Science in Industrial Engineering from the University of California, Los Angeles, where she graduated with honors. She also completed a Product Management certification program at the University of Southern California's Marshall School of Business, further honing her expertise in strategic product development and market analysis.

Areas of Expertise

• Product innovation and transformation

• Consumer insights and market analysis

• Cross-functional team leadership

• Project management and execution

• Strategic planning and go-to-market strategy

• User experience design and optimization

Professional Impact

Under Beatrice's leadership, Mana Products has launched several industry-disrupting products, including their flagship skincare line that has seen a 25% year-over-year growth in sales. She has also spearheaded the company's sustainability initiative, resulting in the development of a new eco-friendly product line that has been recognized with multiple industry awards.

Conclusion

With her extensive experience, strategic vision, and proven track record of delivering innovative products, Beatrice Li is a valuable asset to Mana Products and the broader consumer products industry. She is committed to driving continuous innovation and creating products that delight customers and positively impact the market.