Becca Goss

Senior Manager, eCommerce | Toronto, Ontario, Canada

Professional Overview

Becca Goss is a seasoned eCommerce professional with a strong track record of driving growth and innovation in the digital retail space. As the Senior Manager of eCommerce at Rakuten Kobo Inc., she is responsible for overseeing the company's online sales and marketing strategies, ensuring seamless customer experiences, and spearheading the development of cutting-edge digital solutions.

Experience Summary

Current Role

As the Senior Manager of eCommerce at Rakuten Kobo Inc., Becca is responsible for leading the company's online sales and marketing efforts. In this role, she has implemented data-driven strategies to optimize the e-commerce platform, resulting in a significant increase in customer conversion rates and revenue growth. Becca's expertise in digital marketing, user experience design, and cross-channel integration has been instrumental in enhancing Rakuten Kobo's competitive position in the rapidly evolving e-book and e-reader market.

Career Progression

Prior to her current role, Becca held various positions at Rakuten Kobo, including Manager of eCommerce and Marketing Manager for Hardware. In these roles, she demonstrated her ability to drive strategic initiatives, manage cross-functional teams, and deliver measurable results. Her diverse background also includes experience in account management and communications, which has contributed to her well-rounded understanding of the digital landscape.

Academic Background

Becca holds a Bachelor's degree in Communications from the University of Toronto, where she graduated with honors and was recognized for her outstanding academic performance.

Areas of Expertise

• Ecommerce strategy and digital marketing

• User experience design and optimization

• Cross-channel integration and omnichannel solutions

• Data analysis and performance tracking

• Talent management and team leadership

Professional Impact

Throughout her career, Becca has played a pivotal role in driving the digital transformation of Rakuten Kobo. Her innovative approaches to eCommerce have resulted in increased customer engagement, improved conversion rates, and a stronger online presence for the company. Becca's ability to bridge the gap between technology, marketing, and customer experience has made her a valued asset within the organization.

Conclusion

With her extensive experience, strategic vision, and proven track record of success, Becca Goss is poised to continue making a significant impact in the eCommerce industry. As she progresses in her career, she remains dedicated to leveraging the latest digital technologies and consumer insights to deliver exceptional customer experiences and drive sustainable business growth.