Becca Smith

Sales Operations Manager

Professional Overview
Becca Smith is a seasoned sales and operations professional with a proven track record of driving revenue growth and optimizing sales processes. As the Sales Operations Manager at Zeta Global, she leverages her expertise in sales strategy, data analysis, and team management to support the company's sales efforts and enhance overall operational efficiency.

Experience Summary

Current Role
As the Sales Operations Manager at Zeta Global, Becca is responsible for overseeing the company's sales processes, including forecasting, reporting, and the implementation of sales tools and technologies. She collaborates closely with the sales team to identify and address operational bottlenecks, enabling them to focus on revenue generation. Becca's strategic approach and data-driven decision-making have contributed to significant improvements in sales productivity and customer satisfaction.

Career Progression
Becca's career journey has been marked by steady growth and increasing responsibility. She began her professional journey as a Sales Representative at Cavalier Distributing, where she honed her customer service and sales skills. She then transitioned to a Sales Development Representative role at Casted, where she demonstrated her ability to generate qualified leads and support the sales team. Prior to her current position, Becca was a Sales Development Representative at Zeta Global, where she consistently exceeded her sales targets and gained valuable insights into the company's operations.

Academic Background
Becca holds a Bachelor of Science degree in Business Administration from Indiana University, with a focus on Marketing. Her academic studies have provided her with a strong foundation in business principles, data analysis, and strategic decision-making.

Areas of Expertise

• Sales strategy and process optimization

• Data-driven decision making and performance analysis

• Customer relationship management and client engagement

• Team leadership and collaboration

• Problem-solving and innovative thinking

Professional Impact
During her time as a Sales Development Representative at Zeta Global, Becca consistently exceeded her sales targets by 20% or more, contributing significantly to the company's revenue growth. In her current role as Sales Operations Manager, she has implemented streamlined reporting processes and introduced new sales technologies, resulting in a 15% increase in sales team productivity and a 12% improvement in customer satisfaction scores.

Conclusion
Becca Smith's diverse experience, data-driven approach, and strong leadership skills make her a valuable asset to the Zeta Global team. As the Sales Operations Manager, she is committed to driving continued success and positioning the company for long-term growth and profitability.