Becky East, CPA
Chief Financial Officer
Professional Overview
Becky East is a seasoned financial executive with extensive experience in the healthcare industry. As the Chief Financial Officer of Bronson Healthcare, she is responsible for overseeing the organization's financial operations, strategic planning, and risk management initiatives. With a strong background in auditing and financial management, Becky brings a unique blend of technical expertise and strategic leadership to her role.
Experience Summary
Current Role
Becky has served as the Chief Financial Officer of Bronson Healthcare since 2004. In this capacity, she is responsible for managing the organization's financial resources, including budgeting, forecasting, and financial reporting. Becky has played a pivotal role in driving Bronson Healthcare's financial performance, implementing cost-saving strategies, and ensuring compliance with regulatory requirements. Under her leadership, the organization has achieved consistent growth and maintained a robust financial position.
Career Progression
Prior to joining Bronson Healthcare, Becky spent eight years at Plante Moran, a leading accounting and consulting firm, where she progressed from an Associate to a Manager. During her tenure at Plante Moran, Becky gained valuable experience in auditing, financial analysis, and client advisory services, working with clients across various industries. Additionally, Becky served as an Adjunct Professor of Auditing at Siena Heights University from 2000 to 2002, sharing her expertise with the next generation of finance professionals.
Academic Background
Becky holds a Bachelor of Science in Accounting from the University of Michigan, where she graduated with honors. She is a Certified Public Accountant (CPA) and has maintained this professional designation throughout her career.
Areas of Expertise
- Financial planning and analysis
- Budgeting and forecasting
- Risk management and compliance
- Healthcare industry knowledge
- Strategic decision-making
- Team leadership and mentorship
Professional Impact
Under Becky's financial stewardship, Bronson Healthcare has consistently outperformed industry benchmarks, achieving a 5-year average EBITDA margin of 12.5%. Becky has also been instrumental in securing several high-profile grants and funding opportunities, enabling the organization to invest in innovative healthcare initiatives. Additionally, she has played a key role in Bronson Healthcare's successful expansion into new markets, ensuring the financial viability and long-term sustainability of the organization.
Conclusion
With her exceptional financial acumen, strategic vision, and unwavering commitment to the healthcare industry, Becky East is a highly respected leader within Bronson Healthcare and the broader Kalamazoo business community. As she continues to guide the organization through evolving market conditions, Becky's expertise and innovative approach will be instrumental in driving Bronson Healthcare's continued success.
