Current Role
Position: Head of Marketing
Company: Parabola
Location: New York, NY
LinkedIn Profile: [Ben Pollack - LinkedIn](https://www.linkedin.com/in/ben-pollack-0874a575)
Professional Overview
Ben Pollack is the current Head of Marketing at Parabola, a company that specializes in empowering non-technical teams to automate data processes. Under his leadership, Parabola has successfully raised a $24M Series B on June 28, 2023, led by Blake Bartlett from OpenView, with contributions from Matrix, Thrive Capital, and Flexport, among others.
Previously, Ben held significant roles in marketing and growth, including:
- GTM, Expert in Residence at First Round Capital
- Member at Revenue Collective
- Various marketing roles at:
- ChartHop
- Reonomy
- Indicative
- IVY
Ben also has advisory experience, having provided services to companies like Battlecard and LeagueApps.
Educational Background
Degree: Bachelor of Arts (B.A.) in Psychology, Cum Laude
Institution: Amherst College
Key Highlights and Initiatives
- Growth and Recruitment: Actively involved in scaling Parabola's go-to-market (GTM) efforts, Ben has spearheaded the hiring for various critical marketing positions, including Growth Marketer, Demand Gen Lead, and Revenue Operations Lead.
- Product and Innovation: Advocated for Parabola’s advanced PDF parsing capabilities, promoting it as the best in the industry for handling difficult-to-parse documents.
- Community and Training: Launched the Sales Development Track, a tailored training program aimed at transitioning individuals into tech sales roles within early-stage startups. Additionally, Ben contributes to the company’s public presence through events and content, such as the "Sam & Ben Monthly Retro" series, which provides insights into marketing department growth at a Series B firm.
Notable Achievements
- Successfully led Parabola to raise a $24M Series B funding round in a challenging financial environment, emphasizing tangible ROI and customer empowerment.
- Built successful marketing strategies that resulted in the acquisition of high-profile clients like Sonos, Flexport, Juice Press, and Uber Freight.
- Recognized for creating high-impact growth and revenue-generating initiatives within Parabola, exemplified by strong customer approval and significant business expansion.
Contact and Social Media
LinkedIn: [Ben Pollack - LinkedIn](https://www.linkedin.com/in/ben-pollack-0874a575)
This comprehensive analysis of Ben Pollack's professional background and current role at Parabola provides a detailed understanding of his contributions, highlighting the strengths and strategic moves that have characterized his tenure. His robust educational foundation and extensive experience in marketing and growth functions contribute significantly to Parabola’s success and continued innovation in the tech space.
