BY

Ben Yahalom

Professional Summary



Professional Overview



Ben Yahalom is the CEO of True Classic, a leading e-commerce apparel brand. With over a decade of experience in the technology and media industries, Yahalom has built a reputation as a versatile and strategic business leader. His expertise spans digital marketing, data analytics, and emerging technology, with a focus on helping disruptive brands navigate rapid growth.

Experience Summary



Current Role
As CEO of True Classic, Yahalom is responsible for driving the company's overall vision and business strategy. He oversees all aspects of operations, including product development, marketing, and digital expansion. Under his leadership, True Classic has experienced exceptional growth, solidifying its position as a dominant player in the direct-to-consumer fashion space.

Career Progression
Prior to becoming CEO, Yahalom held several senior roles at True Classic, serving as President and Chief Business Officer. He was instrumental in shaping the company's go-to-market approach and scaling its digital presence. Before joining True Classic, Yahalom worked at Meta (formerly Facebook), where he held various client-facing positions, advising emerging disruptors on effective digital strategies.

Yahalom's earlier career experience includes stints at UM Worldwide, Leaf Group, and LRW, where he honed his expertise in data-driven decision making, audience analytics, and media monetization. His background also includes service as an officer in the Israeli Air Force, where he developed strong leadership and problem-solving skills.

Academic Background



Yahalom holds a bachelor's degree in Business Administration from a leading university. His academic focus included specialized coursework in marketing, finance, and entrepreneurship, laying the foundation for his successful career in the technology and consumer sectors.

Areas of Expertise



  • Digital marketing and e-commerce strategy

  • Data analytics and audience insights

  • Emerging technology and innovation

  • Strategic business planning and execution

  • Cross-functional team leadership

  • Disruptive brand positioning and growth


Professional Impact



As CEO of True Classic, Yahalom has spearheaded the company's rapid expansion, driving a 300% increase in revenue and a 200% growth in customer base over the past two years. He has leveraged data-driven insights to optimize the brand's digital marketing and merchandising efforts, resulting in industry-leading customer engagement and retention metrics.

Yahalom is also an active member of the YPO (Young Presidents' Organization) Hollywood Chapter, where he collaborates with fellow business leaders to share best practices and explore innovative solutions to industry challenges.

Conclusion



With his versatile skill set, entrepreneurial mindset, and proven track record of driving growth, Ben Yahalom is poised to continue leading True Classic's success in the dynamic e-commerce landscape. His strategic vision, data-driven approach, and collaborative leadership style make him a valuable asset to both his organization and the broader business community.