Benson Garner

Co-Founder & CEO

Professional Overview
Benson Garner is a seasoned entrepreneur and design strategist with over a decade of experience driving innovation and strategic growth for businesses across diverse industries. As the Co-Founder and CEO of True Creative, he leverages his expertise in design thinking, brand development, and business strategy to help organizations unlock their full potential and achieve sustainable success.

Experience Summary

Current Role
As the Co-Founder and CEO of True Creative, Benson oversees the company's strategic direction, client engagement, and creative output. Under his leadership, the agency has established a reputation for delivering transformative solutions that blend design excellence with a deep understanding of client needs. Benson's ability to bridge the gap between creative vision and measurable business impact has enabled True Creative to drive meaningful growth and impact for its clients.

Career Progression
Prior to co-founding True Creative, Benson served as the Owner of The Strategic Co., where he provided independent consulting and strategy services to a diverse client base. He also co-founded Copper State Design, a design and innovation studio focused on helping organizations navigate complex challenges through a human-centered approach. Earlier in his career, Benson held the role of Faculty Associate and Lecturer at Arizona State University, where he shared his expertise in design thinking and innovation with the next generation of leaders.

Academic Background
Benson holds a strong academic background, with a focus on design, innovation, and strategic business management. His educational journey has equipped him with a deep understanding of the interplay between design, technology, and organizational dynamics, enabling him to deliver comprehensive solutions that drive tangible results.

Areas of Expertise

• Design Thinking and Innovation

• Brand Strategy and Development

• Business Strategy and Transformation

• User Experience (UX) Design

• Interdisciplinary Collaboration and Team Leadership

Professional Impact
Throughout his career, Benson has spearheaded numerous high-impact projects, including the development of a groundbreaking digital platform for a leading healthcare provider, the successful rebranding of a Fortune 500 company, and the creation of a transformative innovation roadmap for a prominent non-profit organization. His ability to combine design excellence with a deep understanding of business fundamentals has earned him recognition as a trusted advisor and a respected thought leader in the industry.

Conclusion
Benson Garner's extensive experience, academic credentials, and proven track record of driving innovation and strategic growth make him a valuable asset to any organization seeking to unlock its full potential. As the Co-Founder and CEO of True Creative, he continues to push the boundaries of what's possible, empowering clients to navigate complex challenges and achieve sustainable success in an ever-evolving business landscape.