Professional Summary
Professional Overview
Betsy Collings is a seasoned Corporate Account Executive with extensive experience in the hospitality industry. She specializes in managing strategic client relationships and delivering innovative sales and marketing solutions to drive revenue growth.
Experience Summary
Current Role
As the Corporate Account Executive at Turf Valley Resort, Betsy is responsible for developing and nurturing long-term partnerships with key corporate clients. She excels at understanding their unique needs and crafting customized event and hospitality packages that exceed their expectations. Betsy's strong negotiation skills and ability to identify growth opportunities have consistently resulted in increased bookings and revenue for the resort.
Career Progression
Prior to her current role, Betsy served as the Director of Sales & Marketing at Plamondon Hospitality Partners, where she led a team of sales professionals and implemented strategic marketing initiatives to promote the company's portfolio of hotels and resorts. Her ability to identify market trends and adapt sales strategies accordingly contributed to significant revenue growth during her tenure.
Betsy's early career experience includes a position as a Project Coordinator at Experient, where she coordinated the logistics and event planning for high-profile conferences and trade shows. She also gained valuable industry exposure as an Intern in the Travel Media & Marketing department at Visit Baltimore.
Academic Background
Betsy holds a Bachelor's degree in Hospitality Management from the University of Maryland, where she graduated with honors.
Areas of Expertise
- Client relationship management
- Strategic sales and marketing
- Event planning and execution
- Hospitality operations
- Data analysis and performance tracking
- Team leadership and collaboration
Professional Impact
Throughout her career, Betsy has demonstrated a proven track record of driving revenue growth and fostering strong client relationships. At Turf Valley Resort, she has consistently exceeded annual sales targets and has been instrumental in securing several high-profile corporate partnerships. Betsy's innovative approach to sales and her deep understanding of the hospitality industry make her a valuable asset to her organization and a respected leader in the field.
Conclusion
With over 15 years of experience in the hospitality industry, Betsy Collings has established herself as a dynamic and results-oriented Corporate Account Executive. Her passion for client service, coupled with her strategic sales and marketing expertise, position her as a valuable partner in helping organizations achieve their business objectives.
