Bharat Saikia

Digital Marketing Professional

Professional Overview

Bharat Saikia is a versatile digital marketing professional with a strong track record of delivering impactful campaigns and driving measurable results. With expertise spanning search engine optimization (SEO), social media marketing, and data-driven content strategy, he excels at leveraging digital channels to elevate brand visibility and engagement.

Experience Summary

Current Role

Bharat currently serves as a Digital Marketing specialist at Axis Bank, where he is responsible for developing and executing comprehensive digital marketing strategies to support the bank's business objectives. In this role, he collaborates cross-functionally to create engaging content, optimize online presence, and analyze performance metrics to continually refine and improve marketing initiatives.

Career Progression

Prior to his current position, Bharat held various roles that have honed his skills in the marketing and digital domains. He served as a Junior Member and Senior Member at the Datonics The Data Analytics Club of IIM Sirmaur, where he contributed to data-driven projects and gained valuable experience in analytics and strategic consulting. Bharat also gained exposure to the hospitality industry during his stints as a Management Trainee at IHG Hotels & Resorts and as a Holiday Associate at MakeMyTrip.

Academic Background

Bharat holds a strong academic foundation, having completed his education from reputable institutions. He is a graduate of IIM Sirmaur, where he specialized in areas relevant to his current field of expertise.

Areas of Expertise

• Digital marketing strategy and campaign management

• Search engine optimization (SEO) and search engine marketing (SEM)

• Social media marketing and content creation

• Data analysis and performance optimization

• Cross-functional collaboration and project management

Professional Impact

Throughout his career, Bharat has demonstrated his ability to drive measurable impact through his digital marketing initiatives. In his previous roles, he has contributed to the success of various projects, showcasing his adaptability, analytical mindset, and commitment to delivering results.

Conclusion

Bharat Saikia is a dedicated digital marketing professional with a diverse set of skills and experiences. His passion for leveraging digital channels to elevate brand visibility and engagement, coupled with his data-driven approach, positions him as a valuable asset in the dynamic marketing landscape.