Bianca Frizzoni

Trade & Retail Marketing Coordinator

Professional Overview
Bianca Frizzoni is an experienced marketing and communications professional with a strong track record in trade and retail marketing. She currently serves as the Trade & Retail Marketing Coordinator at 7 For All Mankind, where she plays a pivotal role in driving brand awareness, customer engagement, and sales growth.

Experience Summary

Current Role
As the Trade & Retail Marketing Coordinator at 7 For All Mankind, Bianca is responsible for planning and executing comprehensive marketing strategies to support the brand's trade and retail channels. She collaborates closely with the sales team to develop targeted campaigns that align with customer preferences and drive increased product visibility and sales. Bianca's exceptional organizational skills and attention to detail have earned her a reputation for delivering successful, data-driven marketing initiatives that positively impact the company's bottom line.

Career Progression
Prior to her current role, Bianca held positions in public relations and communications at The Bicester Collection and Il Ponte Casa d'Aste. In these roles, she honed her skills in media relations, event planning, and digital marketing, while also gaining valuable experience in the luxury retail and auction house industries. Bianca's diverse background and ability to adapt to changing market conditions have been instrumental in her professional growth and the positive impact she has had on her employers.

Academic Background
Bianca holds a Bachelor's degree in Communications and Media Studies from the University of Milan, where she graduated with honors. Her academic pursuits have provided her with a strong foundation in market research, content creation, and strategic communications, which she seamlessly applies in her current and previous roles.

Areas of Expertise

• Trade and retail marketing strategy development

• Campaign planning and execution

• Customer segmentation and targeted outreach

• Digital marketing and social media management

• Event coordination and brand activation

• Stakeholder management and cross-functional collaboration

Professional Impact
During her tenure at 7 For All Mankind, Bianca has spearheaded several successful marketing campaigns that have driven increased brand awareness, customer engagement, and sales growth. She played a pivotal role in the launch of the brand's new e-commerce platform, leading the development of a comprehensive digital marketing strategy that resulted in a 25% increase in online sales within the first six months.

Conclusion
With her comprehensive expertise in trade and retail marketing, exceptional organizational skills, and proven track record of delivering impactful campaigns, Bianca Frizzoni is a valuable asset to the 7 For All Mankind team. As she continues to progress in her career, Bianca remains focused on leveraging her diverse experience to drive continued success for the brands and organizations she serves.