Professional Overview
Birgit Reiter is a seasoned Product Manager & Product Owner with a strong background in marketing and communications, currently based in Austria. Her key expertise areas include product management, growth marketing, and team leadership, with a focus on the financial technology industry.
Experience Summary
Current Role
Birgit Reiter is currently serving as a Product Manager & Product Owner at wikifolio Financial Technologies AG, a position she has held since May 2021. In this role, she is responsible for driving product development, leading cross-functional teams, and ensuring alignment with business objectives. Her key achievements in this position include successful product launches and feature enhancements, resulting in improved customer engagement and revenue growth.
Career Progression
Prior to her current role, Birgit held various positions, including Senior Growth Marketing Manager/Growth Hacker at wikifolio Financial Technologies AG, where she developed and executed growth strategies, resulting in significant user acquisition and retention. She also worked as Marketing & Kooperationen at ÖBB-Fernbus GmbH, Marketing & Communications Manager at philoro EDELMETALLE GmbH, and held multiple roles at Alpen-Adria-Universität, including Lecturer, Event Management, Project Staff, and Student Assistant.
Areas of Expertise
Birgit possesses industry-specific skills in product management, growth marketing, and team leadership, with technical competencies in data analysis, market research, and digital marketing tools. Her leadership and management capabilities include cross-functional team leadership, stakeholder management, and strategic planning.
Professional Impact
Throughout her career, Birgit has made notable contributions to the financial technology industry, including the development and launch of innovative products and features. Her work has resulted in measurable achievements, such as revenue growth, customer acquisition, and improved user engagement.
Conclusion
Birgit Reiter is a highly experienced Product Manager & Product Owner with a strong track record of driving product development, leading teams, and delivering results in the financial technology industry. With her current focus on product management and her value proposition in driving business growth through innovative products and features, she is well-positioned for continued success in her career.