Bora Repishti
VP of Marketing, Cerby
San Diego, CA, United States
Professional Overview
Bora Repishti is an accomplished marketing executive with extensive experience in driving impactful product marketing strategies across the technology industry. As the VP of Marketing at Cerby, he is responsible for spearheading the company's go-to-market initiatives, brand positioning, and demand generation efforts to support its continued growth and market leadership.
Experience Summary
Current Role
As the VP of Marketing at Cerby, Bora oversees the strategic planning and execution of all marketing activities, including product launches, content creation, digital marketing, and partner collaborations. He has been instrumental in elevating Cerby's brand awareness and positioning it as a trusted solution provider in the cybersecurity market. Under his leadership, the marketing team has consistently delivered measurable results, contributing to the company's revenue growth and market expansion.
Career Progression
Prior to joining Cerby, Bora held various leadership roles at Okta, where he quickly progressed from a Product Marketing Manager to the Director of Business Value Product Marketing. In these positions, he led cross-functional teams in developing and implementing effective marketing strategies that drove customer acquisition, retention, and satisfaction. His ability to translate complex technical concepts into compelling value propositions earned him recognition within the organization and the industry.
Earlier in his career, Bora gained valuable experience in the financial services sector, serving as a Senior Financial Analyst at Bank of America Merrill Lynch and an Associate at S&P Global Ratings. Additionally, he demonstrated his entrepreneurial spirit by founding Project Albania, a non-profit organization focused on driving social and economic development in his home country.
Academic Background
Bora holds a Master of Business Administration in Economics, Entrepreneurship, and Finance from the University of Chicago Booth School of Business. He also earned dual Bachelor of Arts degrees in Economics and French Language & Literature from Middlebury College and the University of Paris I: Panthéon-Sorbonne.
Areas of Expertise
- Product marketing strategy and execution
- Digital marketing and demand generation
- Brand management and positioning
- Go-to-market strategy development
- Cross-functional team leadership
- Financial analysis and business strategy
Professional Impact
During his tenure at Okta, Bora spearheaded the development and launch of a groundbreaking business value assessment tool, which enabled the company to effectively communicate the tangible benefits of its solutions to enterprise customers. This initiative contributed to a significant increase in sales conversions and customer satisfaction.
Conclusion
Bora Repishti's diverse background and proven track record of success in the technology sector make him a valuable asset to Cerby. As the VP of Marketing, he is poised to drive the company's continued growth and solidify its position as a market leader in the cybersecurity space. Bora's strategic vision, cross-functional expertise, and commitment to delivering measurable results position him as a respected marketing executive with a bright future.