Professional Summary
Professional Overview
Brad Nicholson is an accomplished National Account Manager with extensive experience in the security and smart home technology industries. With a strong track record of driving sales growth, managing strategic partnerships, and delivering innovative solutions, he brings a valuable combination of industry expertise and customer-centric approach to his current role.
Experience Summary
Current Role
As the National Account Manager at ASSA ABLOY Group, Brad is responsible for managing key customer relationships, developing tailored sales strategies, and ensuring the successful implementation of the company's security solutions. He leverages his deep understanding of the UK and Irish markets to identify and capitalize on emerging opportunities, while maintaining a relentless focus on customer satisfaction.
Career Progression
Prior to his current role, Brad held various leadership positions, including Retail Sales Manager and Head of Sales at EZVIZ UK & Ireland, where he spearheaded the company's expansion and brand recognition in the region. He also gained valuable experience as a Smart Home Business Development Manager and Samsung Business Manager at Tech Data, where he played a pivotal role in driving the adoption of cutting-edge smart home technologies.
Earlier in his career, Brad served as a B2B Partnership Manager at Philips and a Senior Account Manager at Exertis, where he honed his skills in building and nurturing strategic partnerships, as well as delivering exceptional customer service.
Academic Background
Brad holds a degree in Business Management from the University of Southampton, where he graduated with honors.
Areas of Expertise
- Strategic account management
- Sales and business development
- Smart home and security technology solutions
- Channel partner management
- Customer relationship building
- Innovative problem-solving
Professional Impact
During his tenure at ASSA ABLOY Group, Brad has played a pivotal role in securing several high-profile projects, including the implementation of a comprehensive security system for a leading retail chain and the development of a custom access control solution for a prestigious hospitality client. His ability to understand customer needs and deliver tailored solutions has earned him a reputation as a trusted advisor within the industry.
Conclusion
With his extensive experience, industry expertise, and customer-centric approach, Brad Nicholson is poised to continue driving growth and innovation within the security and smart home technology sectors. As he progresses in his career, he remains committed to delivering exceptional results and positioning ASSA ABLOY Group as a leader in the market.