Professional Summary
Professional Overview
Brad Sontag is an experienced business development professional with a strong background in sales, marketing, and sports management. As the Director of Business Development at Indy Eleven Professional Soccer, he leverages his expertise to drive revenue growth and expand the organization's reach within the local and regional markets.
Experience Summary
Current Role
In his current role as Director of Business Development at Indy Eleven Professional Soccer, Brad is responsible for developing and executing strategic business initiatives to increase ticket sales, corporate partnerships, and overall fan engagement. He oversees a team of sales and marketing professionals, collaborating closely with the organization's leadership to identify new revenue streams and optimize existing business operations.
Career Progression
Prior to his current role, Brad served as the Director of Group Sales & Development at Indy Eleven, where he successfully grew the organization's group sales program and implemented effective marketing strategies to attract new corporate and community partners. Before joining Indy Eleven, he held positions as a Regional Sales Manager at Lever and an Inside Sales Executive at NextGear Capital, where he demonstrated his ability to consistently exceed sales targets and build strong client relationships.
Academic Background
Brad holds a Bachelor's degree in Business Administration from Indiana University, with a focus on Sports Management and Marketing. During his time at the university, he was actively involved in the campus's sports marketing and event planning initiatives, laying the foundation for his future career in the sports industry.
Areas of Expertise
- Business development and revenue generation
- Sports marketing and fan engagement
- Collaborative sales and partnership management
- Strategic planning and organizational growth
- Bilingual (English and Spanish) communication skills
Professional Impact
Throughout his career, Brad has spearheaded several successful initiatives that have had a significant impact on the organizations he has served. At Indy Eleven, he has been instrumental in driving record-breaking ticket sales and securing lucrative corporate sponsorship agreements, contributing to the team's overall financial stability and brand recognition. His ability to identify and capitalize on emerging market trends has positioned him as a respected leader within the sports and entertainment industry.
Conclusion
With his diverse background, strategic mindset, and proven track record of success, Brad Sontag is poised to continue making a meaningful impact in his role as the Director of Business Development at Indy Eleven Professional Soccer. His dedication to driving growth, fostering partnerships, and enhancing the fan experience makes him a valuable asset to the organization and the wider sports community.
