Brandi S.
Vice President of Product Design and Development
Professional Overview
Brandi S. is a seasoned product design and development executive with over 20 years of experience in the apparel and textile industries. As the Vice President of Product Design and Development at For Bare Feet, she oversees the creation and innovation of a diverse product portfolio, driving the company's growth and market competitiveness.
Experience Summary
Current Role
In her current position, Brandi is responsible for leading the product design and development team, overseeing the entire product lifecycle from conceptualization to delivery. She collaborates cross-functionally to align product strategies with the company's business objectives, ensuring the development of high-quality, on-trend products that cater to the evolving needs of the company's customer base.
Career Progression
Prior to her role at For Bare Feet, Brandi served as the Vice President of Product Design and Development at PRO Compression, where she spearheaded the development of innovative compression wear products. She has also held various design and merchandising roles at companies like Infiiloom India, Interloop Limited, Walt USA, LLC, and GOLDTOE®, contributing to the success of their product portfolios.
Throughout her career, Brandi has demonstrated a keen eye for design, a deep understanding of textile technology, and a strong aptitude for strategic product planning. Her ability to translate market trends into commercially viable products has consistently resulted in increased sales and market share for the organizations she has served.
Academic Background
Brandi holds a Bachelor of Arts degree in Fashion Design from Radford University, as well as a Master's degree in Textile Product Marketing from the University of North Carolina at Greensboro. Her academic achievements and specializations have equipped her with a robust foundation in design principles, product development, and consumer insights.
Areas of Expertise
- Product design and development
- Textile and material innovation
- Trend forecasting and market analysis
- Cross-functional collaboration and team leadership
- Strategic planning and business acumen
Professional Impact
Brandi's contributions have had a significant impact on the companies she has served. At Infiiloom India, she spearheaded the development of a groundbreaking compression sock line that gained widespread market acceptance and became a key revenue driver for the company. Her work at PRO Compression was instrumental in the brand's expansion into new product categories and its increased market presence.
Conclusion
With her extensive industry experience, strong technical expertise, and proven track record of success, Brandi S. is poised to continue driving innovation and growth at For Bare Feet. Her strategic vision, combined with her collaborative leadership style, make her a valuable asset in the dynamic and competitive apparel and textile industry.