Professional Summary

Professional Overview

Brian Katz is a seasoned ecommerce executive with over 25 years of experience leading digital transformation and driving growth for leading consumer brands. As the Director of Ecommerce at Dr. BRANDT, he is responsible for overseeing the company's global ecommerce strategy, digital marketing initiatives, and technology innovation.

Experience Summary

Current Role

As the Director of Ecommerce at Dr. BRANDT, Brian is responsible for developing and executing the company's ecommerce strategy, managing digital platforms and channels, and driving online revenue growth. He leads a team of ecommerce and digital marketing professionals, and collaborates closely with cross-functional stakeholders to deliver seamless customer experiences and achieve ambitious business objectives.

Career Progression

Prior to joining Dr. BRANDT, Brian served as the Senior Director of Ecommerce, Digital and Technology at IMAGE Skincare, where he spearheaded the company's digital transformation and grew the ecommerce business by 35% over a 7-year period. Before that, he held various leadership roles at Avid Technology, Spectrum Brands, and INJET.COM, where he consistently demonstrated his ability to leverage technology, data, and innovation to drive business growth and operational efficiency.

Academic Background

Brian holds a Bachelor of Science degree in Information Systems Management from the University of South Florida, where he graduated with distinction.

Areas of Expertise

• Ecommerce strategy and digital transformation

• Omnichannel customer experience optimization

• Digital marketing and data-driven decision making

• Technology implementation and integration

• Cross-functional team leadership and collaboration

Professional Impact

Throughout his career, Brian has led the successful implementation of numerous ecommerce and digital initiatives, resulting in significant revenue growth, improved customer engagement, and enhanced operational efficiency. He is recognized as a forward-thinking industry leader, known for his ability to identify and capitalize on emerging trends and technologies.

Conclusion

With his extensive experience, strategic vision, and proven track record of success, Brian Katz is poised to continue driving the ecommerce and digital growth of Dr. BRANDT, ultimately delivering exceptional value to the company and its customers.