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Brian Lee

Professional Summary



Professional Overview



Brian Lee is a seasoned Senior Category Manager with extensive expertise in the Beauty industry. He currently serves as the Senior Category Manager - Beauty at TikTok, where he leverages his deep industry knowledge and strategic acumen to drive exceptional business results.

Experience Summary



Current Role



As the Senior Category Manager - Beauty at TikTok, Brian is responsible for overseeing the strategic planning, product selection, and performance optimization for the company's Beauty category. He collaborates closely with cross-functional teams to develop and implement innovative category management strategies that deliver exceptional customer experiences and maximize revenue growth.

Career Progression



Prior to his current role, Brian held several senior-level positions at Amazon, where he demonstrated a strong track record of success. As the Senior Vendor Manager, he managed high-profile vendor relationships and negotiated favorable terms to ensure profitable partnerships. Earlier in his career, he held roles as a Senior Account Manager and Account Manager, showcasing his ability to drive sales, expand market share, and build lasting client relationships.

Academic Background



Brian holds a Bachelor of Science degree in Business Administration from the University of California, Berkeley, where he graduated with honors.

Areas of Expertise



  • Category management and strategic planning

  • Vendor and account management

  • Performance analysis and optimization

  • Cross-functional collaboration and stakeholder management

  • E-commerce and digital marketing

  • Analytical and problem-solving skills


Professional Impact



Throughout his career, Brian has played a pivotal role in driving significant business growth and profitability. At TikTok, he has implemented data-driven strategies that have resulted in double-digit revenue increases for the Beauty category. During his tenure at Amazon, he consistently exceeded sales targets and received numerous accolades for his outstanding contributions.

Conclusion



Brian Lee's extensive experience, coupled with his deep industry expertise and proven track record of success, make him a valuable asset in the Beauty category management space. He is poised to continue driving exceptional results and shaping the future of the industry through his innovative and data-driven approach.