Brian Monahan
Global Client President; Head of Retail Media Solutions
Professional Overview
Brian Monahan is an accomplished marketing executive with over 20 years of experience driving innovation and growth for leading global brands. As the Global Client President and Head of Retail Media Solutions at dentsu international, he oversees the strategy and development of the company's retail media offerings, helping clients maximize the value of their digital presences and retail partnerships.
Experience Summary
Current Role
As Global Client President and Head of Retail Media Solutions at dentsu international, Brian is responsible for developing and executing the company's retail media strategy. He works closely with global clients to design and implement innovative solutions that leverage retail platforms and data to deliver measurable business impact. Under his leadership, the retail media practice has become a key growth driver for dentsu, delivering double-digit revenue increases year-over-year.
Career Progression
Prior to joining dentsu, Brian served as the Head of Customer Strategy at Pinterest, where he helped the platform develop groundbreaking advertising products and grow its base of enterprise clients. He has also held senior marketing roles at Walmart.com, Magna Global, and IPG Media Lab, driving digital transformation and building data-driven marketing capabilities. As a co-founder of NewCo Platform, Brian has demonstrated his entrepreneurial spirit and ability to identify emerging trends in the technology and media landscapes.
Academic Background
Brian holds a Bachelor's degree in Marketing from the University of California, Berkeley, where he graduated with honors.
Areas of Expertise
- Retail media strategy and execution
- Digital transformation and innovation
- Data-driven marketing and analytics
- Integrated marketing campaign development
- Client relationship management and growth
Professional Impact
Throughout his career, Brian has been recognized as a thought leader in the marketing and advertising industry. He has been a featured speaker at numerous industry events, sharing his insights on the evolving role of retail media and the importance of data-driven decision making. Under his leadership, the retail media practice at dentsu has become a key driver of growth, helping clients achieve measurable business outcomes through data-driven strategies and cutting-edge solutions.
Conclusion
With his deep industry expertise, innovative mindset, and proven track record of driving results, Brian Monahan is well-positioned to continue shaping the future of retail media and helping global brands navigate the rapidly changing digital landscape.
