Brian Strike - Vice President of Marketing
Professional Overview
Brian Strike is an experienced marketing executive with a strong focus on the oncology and medical diagnostics industries. As the Vice President of Marketing at Karius, he leads a team responsible for driving brand awareness, product launches, and strategic marketing initiatives to support the company's growth and innovation in the field of infectious disease diagnostics.
Experience Summary
Current Role
As the Vice President of Marketing at Karius, Brian is responsible for overseeing the company's global marketing strategy and execution. He leads a team of marketing professionals to develop and implement campaigns that effectively promote Karius's cutting-edge diagnostic solutions to healthcare providers, researchers, and patients. Brian's strategic vision and data-driven approach have been instrumental in increasing Karius's market share and strengthening its position as a leader in the infectious disease diagnostics space.
Career Progression
Prior to his current role, Brian held several senior marketing and sales positions within the oncology and medical diagnostics industries. As the Executive Director of Sales & Marketing (Oncology) at Epic Sciences, he played a key role in expanding the company's product portfolio and securing new customer accounts. Before that, he served as the Director of Oncology Marketing at Epic Sciences and the Global Director of Oncology Marketing at Predicine, where he successfully launched new oncology diagnostic products and drove revenue growth.
Earlier in his career, Brian gained valuable experience in medical affairs and marketing roles at Myriad Genetics and Guardant Health, where he developed a deep understanding of the complex regulatory and competitive landscape in the oncology diagnostics space.
Academic Background
Brian holds a Master of Science degree in Genetic Counseling from the University of Utah, where he graduated with distinction. His academic background, combined with his extensive industry experience, has equipped him with a unique blend of technical expertise and strategic marketing acumen.
Areas of Expertise
- Oncology and infectious disease diagnostics marketing
- Product launch and brand management
- Data-driven marketing strategies
- Cross-functional team leadership
- Strategic partnership and business development
- Regulatory and reimbursement landscape navigation
Professional Impact
Throughout his career, Brian has demonstrated a track record of driving measurable results for the companies he has served. He has successfully launched multiple oncology and infectious disease diagnostic products, resulting in significant revenue growth and market share expansion. Brian's ability to translate complex scientific and technical information into compelling marketing narratives has earned him recognition as a thought leader in the industry.
Conclusion
With his impressive marketing expertise, strategic vision, and deep understanding of the oncology and medical diagnostics industries, Brian is well-positioned to continue driving innovation and growth at Karius. His commitment to collaboration, data-driven decision-making, and delivering tangible business impact make him a valuable asset to the organizations he serves.
