Brianna Gerber

Chief Financial Officer

Professional Overview
Brianna Gerber is an accomplished finance executive with over 15 years of experience driving strategic financial planning, analysis, and investor relations. As the Chief Financial Officer at goop, she leverages her deep expertise in the consumer goods industry to provide financial leadership and oversee the company's financial operations.

Experience Summary

Current Role
As the Chief Financial Officer at goop, Brianna is responsible for leading the company's financial strategy, reporting, and risk management. She works closely with the executive team to develop and implement financial plans that support goop's growth and profitability objectives. Under her leadership, the finance function has streamlined processes, improved financial visibility, and contributed to the company's strong financial performance.

Career Progression
Prior to joining goop, Brianna served as the Chief Financial Officer at ChromaDex, where she played a pivotal role in driving the company's financial transformation and investor relations initiatives. She has also held various financial planning and analysis roles at Mattel, Inc., where she provided strategic insights that informed decision-making and supported the company's global operations.

Brianna's career began in the investment management industry, where she served as an Equity Research Associate at Capital World Investors and Capital Group International Inc. This experience has provided her with a deep understanding of financial markets and investor perspectives, which she leverages to effectively communicate the company's financial performance and strategy.

Academic Background
Brianna holds a Bachelor of Science degree in Finance from the University of Southern California, where she graduated cum laude.

Areas of Expertise

• Financial strategy and planning

• Financial reporting and analysis

• Investor relations and communication

• Risk management and internal controls

• Operational and process optimization

• Cross-functional collaboration and leadership

Professional Impact
Throughout her career, Brianna has demonstrated a track record of driving financial excellence and contributing to the success of the organizations she has served. At ChromaDex, she played a key role in improving the company's financial reporting and forecasting capabilities, leading to enhanced financial visibility and decision-making. At Mattel, she spearheaded initiatives that streamlined financial processes and provided valuable insights to support the company's global operations.

Conclusion
With her diverse finance background, strategic mindset, and commitment to operational excellence, Brianna Gerber is well-positioned to continue driving financial success and contributing to the growth of goop. Her expertise and leadership will be instrumental in guiding the company's financial strategy and positioning it for long-term sustainability and profitability.