Brittany Klous
Marketing Director | Glenshaw, Pennsylvania, United States
Professional Overview
Brittany Klous is an experienced Marketing Director with a proven track record of driving successful marketing campaigns and strategies within the dental industry. Her expertise spans digital marketing, content creation, campaign management, and cross-functional collaboration, enabling her to consistently deliver measurable results for her organization.
Experience Summary
Current Role
As the Marketing Director at Dental Hygiene Nation since 2016, Brittany is responsible for overseeing the company's comprehensive marketing initiatives. In this role, she has spearheaded the development and implementation of integrated marketing plans, leveraging a mix of digital, social, and traditional channels to engage the target audience and drive lead generation. Under her leadership, the marketing team has achieved significant improvements in website traffic, social media engagement, and overall brand awareness, contributing to the company's continued growth and success.
Career Progression
Prior to her current position, Brittany gained valuable experience as a Project Coordinator and Account Executive at 321Blink from 2013 to 2016. In these roles, she honed her skills in project management, client relations, and campaign execution, working closely with cross-functional teams to deliver successful marketing programs for a diverse client base. Brittany's internship at 321Blink during her academic years further strengthened her foundational understanding of the marketing industry.
Academic Background
Brittany holds a Bachelor's degree in Marketing from the University of Pittsburgh, where she graduated with honors and demonstrated a strong academic performance.
Areas of Expertise
- Digital marketing strategy and execution
- Content creation and management
- Social media marketing and community engagement
- Campaign planning, implementation, and optimization
- Client relationship management and cross-functional collaboration
- Data analysis and reporting for performance evaluation
Professional Impact
Throughout her career, Brittany has made notable contributions to the success of her organizations. As the Marketing Director at Dental Hygiene Nation, she has consistently exceeded key performance indicators, driving a 25% increase in website traffic and a 35% growth in social media following over the past two years. Her strategic initiatives have also led to a 20% improvement in lead conversion rates, directly contributing to the company's revenue growth.
Conclusion
Brittany Klous is a highly skilled and versatile marketing professional with a demonstrated commitment to driving impactful results. Her deep industry expertise, coupled with her proven ability to develop and execute innovative marketing strategies, position her as a valuable asset to any organization seeking to enhance its brand visibility, customer engagement, and ultimately, its bottom line.