Brooke Ernst
Professional Overview
Brooke Ernst is an accomplished Creative Director with over 18 years of experience in branding, design, and visual storytelling. She is renowned for her ability to craft captivating brand identities and innovative marketing campaigns that drive measurable business impact. With a versatile skillset and a strategic mindset, Brooke excels at leading cross-functional teams to deliver exceptional creative solutions for clients across various industries.
Experience Summary
Current Role
As the Creative Director at Crossrope, Brooke is responsible for overseeing the company's entire creative vision and execution. She leads a talented team of designers, art directors, and content creators to develop visually compelling brand assets, product designs, and marketing materials that resonate with Crossrope's target audience. Brooke's keen eye for detail, design expertise, and collaborative leadership style have been instrumental in enhancing Crossrope's brand identity and driving consistent growth.
Career Progression
Prior to her current role, Brooke served as the Sr. Director of Branding & Design at Primo Print, where she spearheaded the rebranding of the company and implemented a cohesive design system that resulted in a 25% increase in brand recognition and a 15% boost in customer acquisition. Before that, she held positions as the Creative Manager at Playlv Gaming Investments, LLC and as a Graphic Designer at American Casino & Entertainment Properties and Kevin Barry Studios. Throughout her career, Brooke has consistently demonstrated her ability to translate complex business objectives into visually appealing and strategically aligned creative solutions.
Academic Background
Brooke holds a Bachelor of Fine Arts in Graphic Design from the University of North Carolina at Greensboro, where she graduated cum laude and was recognized for her outstanding academic achievements.
Areas of Expertise
- Brand identity and visual design
- Content creation and storytelling
- Digital marketing and campaign strategy
- Art direction and team management
- Collaborating with cross-functional teams
- Staying up-to-date with industry trends and innovations
Professional Impact
Brooke's work has been recognized with numerous industry awards, including a Gold Addy Award for her branding campaign for a leading hospitality client and a Silver Telly Award for her innovative social media content. She is also an active member of the American Institute of Graphic Arts (AIGA) and frequently speaks at design conferences, sharing her insights and best practices with fellow creatives.
Conclusion
With her exceptional creative talent, strategic mindset, and proven track record of delivering impactful results, Brooke Ernst is poised to continue making a significant contribution to the organizations and brands she works with. Her passion for design, commitment to excellence, and ability to inspire and lead teams make her a valuable asset in any creative endeavor.
