Brooke Felice
Professional Overview
Brooke Felice is an experienced growth marketing expert with a strong track record of driving measurable results for leading organizations. As the Director of Growth Marketing at ALPYN, she is responsible for developing and executing data-driven strategies to accelerate the company's user acquisition, engagement, and revenue growth.
Experience Summary
Current Role
As the Director of Growth Marketing at ALPYN, Brooke is responsible for overseeing the company's paid media, content marketing, email marketing, and analytics efforts. She has successfully scaled the brand's social media presence, optimized paid advertising campaigns, and implemented innovative growth tactics that have contributed to significant increases in customer acquisition and retention.
Career Progression
Prior to her current role, Brooke served as the Director of Performance Marketing and the Director of Paid Social at El Toro Interactive, LLC, where she led cross-functional teams in implementing comprehensive marketing strategies that drove meaningful business outcomes. She has also held positions as a Growth Marketing Strategist, Senior Media Manager, and Paid Media Manager at leading agencies such as Hawke Media and Good Giant.
Throughout her career, Brooke has demonstrated a keen ability to analyze data, identify growth opportunities, and execute effective marketing campaigns that have consistently delivered strong returns on investment for her clients.
Academic Background
Brooke holds a Bachelor of Arts (B.A.) in Journalism and Public Relations from the University of Nevada-Reno, as well as a degree in International Business and Marketing Strategy from the Universidad del Pais Vasco in Bilbao, Spain.
Areas of Expertise
- Paid media strategy and optimization
- Content marketing and email automation
- Social media marketing and community engagement
- Data-driven decision making and performance analysis
- Cross-functional team leadership and project management
Professional Impact
In her previous roles, Brooke has successfully launched numerous high-performing paid advertising campaigns, implemented effective email marketing workflows, and developed innovative content strategies that have driven significant increases in website traffic, lead generation, and revenue. Her ability to leverage data-driven insights and collaborate with cross-functional teams has made her a valuable asset to the organizations she has served.
Conclusion
Brooke Felice is a talented growth marketing professional with a proven track record of driving measurable results for her clients. Her expertise in paid media, content marketing, and data analysis, combined with her strong leadership skills, make her a valuable asset to any organization seeking to accelerate its growth and reach its full potential.